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Paphos Embarks on EU Project to Revolutionize Tourism Sustainability

Paphos has partnered with nine other European regions to join the EU-supported Smart-Tour initiative. This venture aims to revolutionize digital and sustainable tourism, steering Paphos towards a visionary destination.

The 36-month endeavor involves the Paphos Regional Tourism Board (Etap) and emphasizes enhancing accessibility, digital transformation, environmental consciousness, cultural heritage, and creative industries. More about Cyprus’s strategic initiatives can be found here.

The project, dubbed ‘Smart Tourism – Smart Destinations’, seeks to embed digital solutions in local tourism policies, aspiring to elevate Europe’s tourism landscape.

This ambitious initiative provides essential infrastructure upgrades and the integration of smart tourism practices into regional strategies. With co-funding from the European Union, covering 80% of the costs, the program unites partners from Italy, France, Germany, Hungary, Greece, Romania, Albania, Ukraine, Belgium, and Cyprus.

Paphos anticipates receiving close to €200,000 in EU funding under this scheme.

The inaugural coordination meeting will occur in Heraklion, Crete, from May 20 to 22, with Etap Marketing Officer Lucas Nikiforos representing Paphos.

Explore Cyprus’s growth projections starting in 2025 here.

Rebuilding the U.S. Rare-Earth Supply Chain Amid Geo-Political Tensions

Rare Earths: The Cornerstone of Modern Industries

Rare earth elements, a group of 17 metals essential for advanced technologies, have become pivotal in the global race for technological supremacy. These materials, which power electric vehicles, wind turbines, defense systems, data centers, and high-tech consumer electronics, have long been at the heart of the U.S.-China trade conflict. Once leaders in production, the United States now finds itself reliant on China, which commands approximately 70% of mining and 90% of processing capacity.

China’s Market Dominance and Strategic Leverage

Industry experts emphasize China’s prolonged monopoly in rare earth production. Neha Mukherjee, Rare Earths Research Manager at Benchmark Mineral Intelligence, notes that the extremely low production costs in China have effectively locked out competitors from establishing a foothold outside its borders. The situation was dramatically spotlighted when China initiated export controls in April, impacting key sectors such as the automotive industry. As Dewardric McNeal, Managing Director at Longview Global, explains, China has gradually refined its export control strategy, mirroring U.S. measures to counter perceived inequities.

Securing the U.S. Future: Strategic Investments and Partnerships

In response to growing supply vulnerabilities, the United States is now taking decisive action to develop a robust domestic rare-earth supply chain. The Department of Defense’s $400 million investment in MP Materials—the sole U.S. rare earth mining and production company located at Mountain Pass, California—signals a renewed commitment to reducing dependency on foreign sources. Bolstering this initiative, financial powerhouses Goldman Sachs and JPMorgan have extended a $1 billion loan to support the expansion of MP Materials’ magnet production.

Innovative Expansion Beyond Traditional Boundaries

Innovation is not limited to MP Materials. Energy Fuels, historically known for its uranium operations, has transitioned into rare earths refinement at its White Mesa facility in Utah. The firm has already achieved commercial-scale production of neodymium-praseodymium oxide (NdPr) for manufacturing permanent magnets and is exploring the extraction of other heavy rare earths. CEO Mark Chalmers outlines ambitious plans to boost production capacity, underlining the strategic importance of diversifying rare earth outputs to meet increasing demand from government and commercial sectors.

A Path Forward in a Complex Global Environment

Despite these promising developments, breaking the long-standing dependence on China remains a significant challenge for the U.S. As domestic production scales and strategic investments continue, the evolution of the rare earth industry will be a critical barometer of broader U.S. resilience in global supply chains. The upcoming months will reveal whether these initiatives can forge a sustainable path towards energy security and technological leadership.

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