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X Expands API Pay-Per-Use Beta To Redefine Developer Engagement

Introducing A New Era For API Monetization

Two years after overhauling its developer programs and pricing strategies, X is significantly expanding the closed beta phase for its new pay-per-use API model. This strategic initiative invites both emerging and seasoned developers to build innovative applications on the platform, with the added incentive of a $500 voucher for approved participants.

Precision Pricing For A Diverse Developer Ecosystem

The revamped API page now details granular costs associated with various types of requests, ranging from reading and creating posts to managing direct messages, trends, and bookmarks. An integrated pricing calculator further enables developers to estimate expenses based on anticipated usage, contrasting sharply with the flat-rate model of the past. A comparative section underscores the changes from the previous tier-based system, although X has yet to announce a complete discontinuation of the legacy plan.

Historical Context And Strategic Shifts

The current expansion follows significant policy shifts initiated in early 2023, when X began restricting third-party clients and ended free access to its API—a move that led to the shutdown of numerous applications. Subsequently, the introduction of various subscription tiers, including a basic plan and an enterprise option, along with a $5,000 Pro plan, aimed to better accommodate diverse developer needs. Despite these measures, many found the pricing models either too limiting or financially prohibitive, prompting X to launch top-up packs to relieve API tier constraints.

A Calculated Move To Recapture Developer Interest

With the new usage-based structure devoid of monthly tier caps, X appears poised to regain favor among developers seeking flexible integration with the platform, or those with ambitions to create apps that leverage its extensive API ecosystem. This latest beta expansion could serve as a critical lever in revitalizing the developer community and stimulating innovative third-party solutions on X.

Eurobank Wins Two Euromoney Awards Following Cyprus Merger

Eurobank has been named Cyprus’ Best Bank for 2026 by Euromoney, while also receiving the award for Best Bank for Large Corporates at the publication’s latest Awards for Excellence.

Merger Marks A Milestone

The awards recognise the bank’s performance during 2025, a year marked by the completion of the legal merger between Hellenic Bank and Eurobank Cyprus. The transaction created Eurobank Limited, which the group says is now Cyprus’ largest banking and insurance organisation, with assets exceeding €28 billion.

Euromoney’s Awards for Excellence evaluate banks’ performance over the previous calendar year, with this edition covering January 1 to December 31, 2025.

Lending, Customers And Digital Growth

Eurobank said its business lending portfolio expanded by around 17 per cent during 2025, while its customer base grew to more than 710,000 retail clients and 11,500 business customers.

The bank also continued its digital expansion, saying more than 96 per cent of transactions are now completed through digital channels, and most financing applications are submitted via its mobile app.

Expanding International Presence

Eurobank also highlighted the opening of its first representative office in India, describing the move as a step toward strengthening business links between Cyprus and India while supporting Cyprus’ role as a gateway to the European Union for Indian businesses and investors.

According to the bank, Euromoney recognised not only the successful completion of the merger but also its lending growth, digital transformation and contribution to Cyprus’ position as an international business and investment hub.

CEO On The Awards

“The Euromoney awards confirm Eurobank’s strong momentum and the successful implementation of our group’s strategy in Cyprus,” Chief Executive Michalis Louis said.

He said the merger strengthened the bank’s ability to support households, businesses and the wider economy, while highlighting continued investment in digital services and the opening of the representative office in India as key milestones during the year.

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