Breaking news

What’s Next for Europe’s Retail Sector In 2025?

0.1%—that’s the real increase in food sales when adjusted for inflation in Europe. Despite marking the first sector-wide growth since the COVID-19 crisis in 2020, the retail industry still faces mounting challenges. With profitability under pressure and growth set to remain minimal in 2025, retailers must navigate a complex economic landscape.

Key Facts

  • Grocery sales grew by 2.4% in 2024, according to a report by McKinsey & Company and EuroCommerce, which represents 28 national trade associations and over 5 million companies.
  • This 2.4% growth barely outpaced food price inflation (2.3%), leaving a real gain of just 0.1%.
  • Consumers, squeezed by ongoing economic pressures, remain cautious in their spending, though retail executives express optimism for 2025.
  • The report indicates little change in consumer behavior from 2024, suggesting spending patterns are stabilizing.
  • While some markets show early signs of recovery, long-term forecasts remain bleak: the European retail sector is expected to grow just 0.2% annually through 2030, while retailers battle rising inflation and labor shortages.

Retailers Brace For A Tough Road Ahead

Despite the modest rebound, the retail sector’s path forward remains fraught with challenges. As costs continue to rise and growth remains sluggish, retailers will need to find new ways to drive efficiency and sustain profitability in an increasingly competitive landscape.

Digital Euro Moves Forward In EU Push For Payment Independence

Strengthening Strategic Autonomy

At an event held at the House of the Euro in Brussels on April 22, central bank officials discussed the role of a digital euro in strengthening the European Union’s financial independence. Participants included Stelios Georgakis, Payments Supervision Director at the Central Bank of Cyprus, and Joachim Nagel, President of the Deutsche Bundesbank.

Redefining Central Bank Role In A Digital Era

Nagel stated that the digital euro is no longer viewed solely as a technical development but also as part of a broader policy direction. He emphasized the need to strengthen Europe’s payment infrastructure to ensure resilience and independence. The digital euro is intended to complement cash rather than replace it, maintaining the role of central bank money in a more digital financial system.

Reducing Dependence On Non-European Infrastructure

According to Nagel, around two-thirds of card payments in Europe currently rely on non-European systems. This reliance is seen as a structural vulnerability. A digital euro could help reduce this dependency by supporting a more integrated and locally controlled payments framework.

Legislative Roadmap And Timeline

Looking ahead, Nagel expressed a strong optimism regarding the legislative process, suggesting that completion could occur by year‑end. This progress may set the stage for the first issuance of the digital euro as early as 2029, in alignment with Europe’s broader ambitions for financial resilience and technological advancement.

Comprehensive Payments Strategy

During the discussion, Georgakis outlined the European Central Bank’s approach to payments. The strategy combines retail and wholesale systems, including instant payments, a digital euro, and infrastructure based on distributed ledger technology. Improving cross-border payment efficiency remains a key objective.

Transforming Europe’s Financial Landscape

The discussion reflected alignment between central banks, policymakers, and other stakeholders on the direction of Europe’s payment systems. Development of a digital euro is positioned as part of a broader effort to strengthen financial infrastructure, support economic resilience, and maintain the euro’s role in a changing global environment.

The Future Forbes Realty Global Properties
Uol
eCredo
Aretilaw firm

Become a Speaker

Become a Speaker

Become a Partner

Subscribe for our weekly newsletter