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Wero – The New European Payment System That Will Compete With Apple Pay And Google Pay

A new European payment system called Wero is available for those who prefer to pay via their mobile phone in Germany, DPA reported.

KEY FACTS

  • Most savings and cooperative banks in Germany already work with Wero, the agency said.
  • The payment system is a competitor of the American company for online payments and financial services PayPal, as well as Visa and Mastercard.
  • Among the goals of the project is to stop the distribution of Apple Pay and Google Pay services in Europe.

WHAT TO WATCH FOR

Unlike money transfers made through banks, with Wero, you do not need an international bank account number (IBAN) of the recipient of the money. Instead, you can use his mobile phone number or his email address, BTA reported. Money is sent and arrives within 10 seconds, according to Wero’s creators.

It should be possible from 2025 to be able to make online money transfers through the app, and from 2026 to be able to make payments in larger stores.

Wero is supported by a joint venture involving 14 banks and two payment companies. Among the banks participating in the project is the Belgian KBC.

Apple Loses €13 Billion Tax Battle Against EU: A Landmark Decision for Big Tech

In a landmark ruling, the European Court of Justice has upheld the European Union’s demand for Apple to pay €13 billion in back taxes to Ireland, marking a significant defeat for the tech giant. This decision sets a major precedent for the regulation of Big Tech companies, as it reaffirms the EU’s commitment to curbing tax avoidance by multinational corporations operating within its borders.

The case, which dates back to 2016, centres around allegations that Apple received illegal state aid from Ireland through preferential tax arrangements. The European Commission argued that these agreements allowed Apple to avoid paying its fair share of taxes on profits generated in Europe, effectively granting the company an unfair competitive advantage. The Commission initially ordered Apple to repay €13 billion, a decision the company contested in court.

Apple’s defence has always hinged on the argument that it followed the tax laws as they were written and that the profits in question were largely attributable to its operations outside of Europe. Despite this, the EU maintained that Apple’s arrangement with Ireland constituted illegal state aid, as it allowed the company to channel significant revenue through the country while paying a fraction of the taxes it would have owed in other jurisdictions.

This ruling is seen as a watershed moment in the ongoing debate around tax fairness and the role of multinational corporations in the global economy. For the European Union, the outcome reaffirms its position as a global leader in the push for corporate tax transparency and accountability. By holding Apple accountable for its tax practices, the EU is sending a clear message to other tech giants, signalling that no company, regardless of its size or influence, is above the law.

The implications of this decision are likely to reverberate throughout the tech industry, with other major corporations potentially facing increased scrutiny over their tax arrangements. In recent years, there has been growing public and governmental pressure to ensure that Big Tech companies contribute their fair share to the economies in which they operate. This ruling could catalyze further regulatory action, both within the EU and globally.

For Apple, the financial impact of the ruling is significant, but perhaps more important is the reputational damage it may suffer. As one of the world’s most valuable companies, Apple has long been in the spotlight for its tax practices, and this decision is likely to reignite debates over corporate responsibility and the ethics of tax avoidance.

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