Breaking news

Uber CEO Redefines Corporate Innovation Through AI Empowerment

Uber’s Code-Driven Transformation

Uber CEO Dara Khosrowshahi says the company should be understood less as a ride-hailing platform and more as a large technology system built and maintained by engineers. Speaking on The Diary of a CEO podcast with Steven Bartlett, he described how software development remains central to Uber’s operations and long-term strategy.

Embracing AI As A Preparation Tool

Khosrowshahi explained that some internal teams use an AI tool informally referred to as “Dara AI” to simulate executive feedback during preparation meetings. The system allows teams to test presentations and refine arguments before final reviews. The approach reflects Uber’s broader focus on using AI to improve internal decision-making and workflow efficiency.

Engineering As The Architectural Backbone

According to Khosrowshahi, around 90% of Uber’s engineers are already using AI tools in their daily work, while roughly 30% are considered advanced users applying AI to redesign parts of the company’s infrastructure. The shift positions engineers not only as builders of existing systems but also as key drivers of future product and platform development.

Productivity Redefined

Khosrowshahi noted that AI adoption is significantly improving engineering productivity and accelerating development cycles. The company views these tools as a way to optimize processes rather than replace technical expertise.

Uber’s internal use of AI illustrates how large technology companies are integrating automation into core operations while reshaping how teams collaborate and ship products.

Short-Form Video Unleashed: Transforming The Living Room Experience

The Mobile Origins Of A Big-Screen Revolution

Short-form vertical videos, initially designed for smartphone viewing, are increasingly gaining traction on larger screens as viewing habits continue evolving across digital platforms. YouTube said audiences now watch more than 2 billion hours of Shorts content on televisions every month, highlighting the growing role of connected TV devices in short-form video consumption. The figures reflect a broader shift in how viewers engage with mobile-first formats beyond traditional smartphone environments.

Expanding Horizons In The Living Room

According to Kurt Wilms, television has become YouTube’s fastest-growing screen category. The company said integrated recommendations and search functions on smart TV interfaces are increasingly exposing users to Shorts content, even when viewers did not originally intend to watch short-form videos. As a result, living room viewing is becoming a larger part of YouTube’s overall content ecosystem.

Innovative Adjustments For Enhanced Engagement

To support this transition, YouTube has introduced interface changes designed specifically for larger screens. Features, including side-by-side comments and expanded layouts, aim to create a more interactive viewing experience while also improving engagement opportunities for creators. Sarah Ali said the updated viewing experience is intended to help creators expand audience reach across global markets and connected devices.

The Convergence Of Audio And Visual Media

Growth in living room consumption is also extending beyond short-form video into podcasting and long-form creator content. YouTube reported that viewers spent more than 700 million hours watching podcasts on living room devices during 2025, up from 400 million hours the previous year. At the same time, streaming platforms including Netflix are increasing investments in video podcasts and creator-led programming through partnerships with companies such as iHeartMedia, Barstool Sports and Spotify. The trend reflects a broader convergence between mobile-first content formats, streaming television and creator-driven media ecosystems.

Uol
eCredo
The Future Forbes Realty Global Properties
Aretilaw firm

Become a Speaker

Become a Speaker

Become a Partner

Subscribe for our weekly newsletter