UAE Leads GCC In Foreign Investment As Inflows Hit $60 Billion

Foreign inflows into GCC equity markets surged in February 2025, with a net inflow of $2.47 billion, marking a significant jump from $939 million in January. The UAE led the way with $2.47 billion in inflows, followed by Saudi Arabia with $352 million and Kuwait with $304 million. However, Qatar saw outflows of $212 million, while Oman experienced a more significant outflow of $446 million.

Year-on-year, foreign inflows have more than doubled from $890 million in February, reflecting a broader trend of growth. Cumulative foreign inflows across the region have now surpassed $60 billion, a significant rise from $50 billion in August 2024 and $30 billion in March 2022.

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This momentum can be attributed to several factors, including index inclusions, strong corporate earnings growth, and global emerging market funds directing more capital toward GCC markets.

Investor Confidence Boosted By Strong Inflows

Saudi Arabia remains the leader in foreign inflows, accumulating $34 billion, followed by the UAE at $20 billion. Kuwait has attracted $4.7 billion, while Qatar has faced more erratic flows, accumulating $3.1 billion. The increase in foreign investment highlights rising confidence in GCC markets.

Implications For Public Companies

The February data points to a shift in investor preferences, with capital flowing back into the UAE while Saudi Arabia continues to see steady inflows. Public companies in strong-performing markets are encouraged to leverage this momentum by providing clear updates on business strategies and future growth plans. For countries like Oman and Qatar, which have experienced outflows, addressing concerns about liquidity, earnings visibility, or macroeconomic risks will be key.

Proactive engagement with foreign investors will be crucial to securing stable and long-term foreign capital as allocations become more dynamic.

Abu Dhabi And Dubai Show Strong Performance

Among the emirates, Abu Dhabi and Dubai have experienced notable foreign inflows. In February, Abu Dhabi saw net inflows of $2.26 billion, while Dubai recorded $208 million. Over the long term, Abu Dhabi has accumulated $15.9 billion in net inflows, and Dubai has attracted $4.2 billion in foreign investment.

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Webflow Strengthens Marketing Suite With Acquisition Of AI-Powered Vidoso

by THEFUTURE.TEAM

March 13, 2026

Strategic Acquisition For Enhanced Marketing

Webflow, a leading software platform for website building and hosting, has acquired AI-driven content-generation platform Vidoso to advance its suite of marketing offerings. The move signals Webflow’s strategic shift from being recognized solely as a website builder and CMS provider to emerging as a holistic, agentic marketing platform.

Integrating AI With Content Creation

Vidoso, founded in 2024, uses large language models to help organizations generate marketing materials such as images, presentations, video clips, blog posts and social media content. One of the platform’s features allows users to convert long-form content, including keynote presentations or panel discussions, into shorter formats such as video clips and blog posts. Following the acquisition, Vidoso’s four-person team will join Webflow, and the technology is expected to be integrated into the company’s broader content and marketing tools

Driving Operational Efficiency In A Competitive Market

Webflow has raised more than $330 million in funding and has previously expanded its marketing capabilities through acquisitions and partnerships. Earlier initiatives included the acquisition of personalization platform Intellimize and the launch of integrations with advertising platforms such as Google Ads. The company is operating in an increasingly competitive market as startups develop AI tools for marketing automation. Competitors in this space include companies such as Kana, Hightouch and Blueshift. Webflow CEO Linda Tong said the company aims to build a platform that connects brand management, demand generation, product marketing and content development within a single system.

Closing The Gap With Branded AI Content

Vidoso’s CEO, Sharad Verma, explained that earlier iterations of AI delivered generic content that lacked alignment with individual brand systems. “Frontier models are trained on the average of the internet, not on the specifics of your brand,” Verma stated, emphasizing how Vidoso’s platform addresses this shortfall by ensuring consistent, governed, and production-ready content that aligns with existing marketing workflows.

A Forward-Looking Vision

Webflow views the acquisition as part of a broader shift toward AI-assisted marketing tools that combine content creation with performance insights. According to Tong, integrating these capabilities into a single platform allows companies to create marketing assets while analyzing their performance and refining future campaigns.