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The Surge In Popularity Of Football Club Cryptocurrencies

by THEFUTURE.TEAM

June 12, 2024

As the fervour for major football tournaments like Euro 2024 and Copa América rises, fan tokens issued by football clubs are becoming increasingly popular. These digital assets allow fans to engage with their teams in unique ways, such as voting on minor decisions, gaining early access to tickets, and receiving discounts on merchandise. The market value of Chiliz, a key player in this space, has grown significantly, and trading volumes for these tokens have surged. However, the speculative nature of these assets has drawn criticism and warnings about financial risks.

Market Dynamics

The market for fan tokens, such as those facilitated by the blockchain platform Socios, has seen substantial growth. The value of Chiliz’s cryptocurrency rose from $687 million at the beginning of the year to over $1.07 billion. This surge is reminiscent of the levels last seen during the 2022 World Cup, demonstrating a cyclical pattern of interest tied to major sporting events.

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Trading Volumes and Market Value

Trading volumes for fan tokens have spiked, reaching over $170 million on May 24, compared to $25-57 million for most of January. The total market value of fan tokens now stands at around $413 million. These tokens offer fans various benefits, such as participation in club-related decisions and exclusive rewards, making them appealing despite the inherent financial risks.

Benefits and Criticisms

Supporters praise fan tokens for their real-world utility, providing fans with a sense of ownership and influence within their favourite clubs. However, critics argue that these tokens can encourage financial speculation, potentially leading to economic losses for fans. The speculative nature of these assets has also raised concerns about their impact on the reputation of the football clubs involved.

Future Prospects

The future of fan tokens depends on balancing their utility as engagement tools with the speculative interests of investors. Clubs like Paris Saint-Germain and Watford FC are integrating these tokens into their operations, offering additional perks and even equity stakes through digital tokens. As the market for fan tokens evolves, it will be crucial to monitor how these dual aspects influence their adoption and long-term viability.

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Call for Reform: Cyprus Faces New Challenges with Emerging Tobacco Products

by News Editor

May 31, 2025

In the face of a burgeoning variety of tobacco products, existing smoking laws in Cyprus are struggling to keep pace, as highlighted by Christos Minas, the president of the Cyprus National Addictions Authority (AAEK). On World No-Tobacco Day, there was a push for legislative reforms to comprehensively cover all tobacco forms, including non-nicotine alternatives.

Addressing Rising Trends with Effective Policies

Minas emphasized the surge in popularity of e-cigarettes and flavored products, particularly among the youth. The proposed legal updates aim to enhance enforcement efficiency against these emerging trends.

In collaboration with the World Health Organization’s (WHO) framework, the AAEK has established the first set of national guidelines for smoking cessation in Cyprus, crafting prevention and treatment strategies based on robust scientific evidence.

Educating Youth and Public Awareness Initiatives

Efforts are underway to raise awareness, with informative materials distributed to secondary schools across Cyprus. A public event in Nicosia highlighted the state’s ongoing commitment, providing carbon monoxide testing and expert advice on new tobacco products.

Recent data from the Cyprus general population survey 2023 indicates that 38% of smokers have used e-cigarettes recently, and the smoking initiation age remains at 18.

A Glimpse into Youth Smoking Patterns

According to the latest European school survey, 14% of Cypriot students aged 15-16 reported smoking traditional cigarettes last month. Although this rate is declining, Cyprus still ranks high in Europe for e-cigarette and hookah use among students.

The concern is global, with WHO reports showing over 37 million children aged 13-15 engage in tobacco use, driven by aggressive marketing in loosely regulated environments.

The urgency for reform is clear: before these trends solidify, proactive measures are necessary to protect future generations from potentially hazardous habits.