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The $100 Billion Gamble: Microsoft, OpenAI, And The Race For AGI

Microsoft and OpenAI are chasing a colossal prize: artificial general intelligence (AGI) capable of generating $100 billion in profit. It’s a staggering figure that’s shaping their partnership and defining what success looks like for both companies. But while this business-driven metric sets a clear target, it’s a far cry from the philosophical vision of AGI—an AI that can outperform humans in most economically valuable tasks.

The Reality Check

Here’s the kicker: OpenAI is nowhere near hitting that financial goal. The company is burning through billions, with losses expected to continue until at least 2029. And the financial strain is only one piece of the puzzle.

OpenAI’s dependence on Microsoft, which has poured billions into the startup, has come at a cost. The exclusive deal requires OpenAI to rely heavily on Microsoft’s cloud infrastructure. While this partnership has fueled OpenAI’s rapid growth, it’s also created friction.

Friends Or Frenemies?

Sam Altman has described the partnership with Microsoft as “the best friendship in tech,” but cracks are showing. OpenAI has been renegotiating terms to gain more flexibility, including the ability to buy computing power from Oracle. These changes signal a growing desire to ease the pressure of being tied too closely to a single partner.

At the heart of this partnership is a fascinating clause: if OpenAI achieves AGI, Microsoft loses access to the technology. This safeguard is meant to prevent misuse of AGI, but it also raises the stakes. The closer OpenAI gets to AGI, the more complicated this “friendship” could become.

The Cost Of Ambition

OpenAI’s expenses are jaw-dropping. By the end of 2024, the company will have spent at least $5.4 billion on computing power alone, with annual costs expected to skyrocket to $37.5 billion by 2029. Despite this, the startup is betting big on its future, exploring partnerships with heavyweights like Apple, Nvidia, and MGX to diversify its support system.

What’s Next?

The $100 billion target isn’t just a financial goal—it’s a litmus test for whether OpenAI can achieve the kind of scale and impact that AGI promises. But AGI remains a distant dream, and until then, OpenAI will continue walking a tightrope: innovating at breakneck speed while managing the weight of its partnership with Microsoft.

For now, the tech world is watching closely, because this isn’t just a story about a company—it’s a story about the future of intelligence itself.

YouTube Create Eyes iOS Launch Amid Fierce Competition in Mobile Editing


Google is set to extend the reach of YouTube Create to iOS devices nearly two years after its exclusive Android debut. The company is actively recruiting engineers in Bengaluru, India, to spearhead the development of this new version, signaling its determination to challenge established video editing platforms.

Engineers Mobilize for a Strategic iOS Expansion

Job listings reviewed by TechCrunch highlight Google’s focused efforts to bring its mobile video editing tool to iOS. With positions aimed at software engineering in Bengaluru, the initiative marks a pivotal step in broadening YouTube Create’s capabilities beyond its initial U.S. and select international markets.

Meeting Creator Demands With Comprehensive Tools

YouTube Create was designed with creators in mind, offering a suite of free editing tools that include stickers, GIFs, and special effects suited for both YouTube Shorts and longer-form content. Developed after consultations with 3,000 content creators, the app aims to meet the evolving needs of its user base.

Confronting Dominance in a Competitive Market

Despite its thoughtful design, YouTube Create currently lags behind competitors such as CapCut and InShot. Analysis by Sensor Tower underscores the vast gap in both downloads and engagement metrics; while CapCut and InShot have managed tens of millions of downloads and robust user interaction, YouTube Create’s figures remain modest in comparison.

Retention Challenges and Evolving User Engagement

Even as YouTube Create experiences a 28% year-over-year increase in monthly active users—a pace that outstrips the modest gains of its peers—the platform faces significant retention hurdles. With a 90-day retention rate of only 1%, compared to CapCut’s 7% and InShot’s 4%, the app must overcome serious challenges to secure ongoing user loyalty.

Geographic Diversification And Future Market Potential

While India’s share of YouTube Create’s monthly active users has dipped from 67% to 51%, the app is steadily gaining traction in other key markets such as Indonesia, Germany, Brazil, and the U.K. Notably, several regions, including Spain, South Korea, France, and Singapore, have experienced significant year-over-year growth in user engagement.

Google’s venture into the iOS ecosystem is expected to further recalibrate the mobile video editing landscape. However, as the analytics suggest, the battle against dominant competitors is set to require not only technological innovation but a strategic focus on user retention and market diversification.


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