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Sustainable Tourism Takes Center Stage Under Cyprus EU Council Presidency

Sustainable And Resilient Tourism Focus

The Cyprus Presidency of the EU Council has placed sustainable and resilient tourism at the center of its agenda, with a focus on challenges facing Mediterranean destinations. The priorities were discussed at a high-level conference in Nicosia addressing climate action, competitiveness, and long-term tourism strategy in the region.

Strategic Vision Under Cyprus Presidency

Kostas Koumis, Deputy Minister of Tourism, said tourism remains a key priority during the Cyprus Presidency due to its role in economic growth and regional development, particularly for island economies.

Cyprus’s six-month term also provides an opportunity to shape policy direction at the EU level. Current discussions focus on strengthening the sector’s resilience and improving sustainability standards across Mediterranean destinations.

Greece’s Tourism Record And Collaborative Strategy

Greek Deputy Minister of Tourism Anna Karamanli said 2025 was a record year for Greek tourism, with revenues reaching €23.626 billion, up 9.4% compared with 2024. Revenue growth outpaced visitor growth, which officials attribute to higher-value tourism products.

Karamanli described the Eastern Mediterranean as one of Europe’s most dynamic tourism regions, but also one of the most environmentally exposed. Key challenges include seasonality, climate pressure, and marine ecosystem protection. Greece and Cyprus, she said, are aligning strategies around sustainable development.

The planned creation of a Coastal and Marine Tourism Observatory under the World Tourism Organization is intended to strengthen regional cooperation and data sharing.

Environmental Warnings And Call For Collective Action

In a recorded message, King Albert II highlighted environmental risks facing the Mediterranean, describing the region as both heavily visited and environmentally vulnerable.

He warned that further ecosystem degradation could affect both biodiversity and tourism-dependent economies, calling for coordinated action to protect natural resources.

Integrating Climate Action And Circular Economy

Industry representatives said climate action and circular economy principles are becoming central to tourism policy. Dilyor Hakimov, Director of Institutional Relations at UN Tourism, referred to the Glasgow Declaration and the “One Planet” program as frameworks guiding this transition.

Philip Drousis, CEO of the Sustainable Tourism Initiative of Cyprus, noted that tourism accounts for nearly 10% of EU GDP and employment, increasing pressure on the sector to accelerate its green transition as Mediterranean destinations face rising temperatures and water scarcity.

Lithuania And Cyprus Forge Enhanced Partnership In Tourism And Defence

Expanding Cooperation Beyond The Surface

Kristupas Vaitiekūnas highlighted opportunities for closer cooperation between Lithuania and Cyprus during his visit to Nicosia for the informal ECOFIN meeting. Speaking to the Cyprus News Agency, the Lithuanian finance minister said both countries share common challenges and could expand collaboration in areas including tourism, defence and financial services.

Addressing Shared Challenges

Finance Minister Kristupas Vaitiekūnas said Lithuania and Cyprus face similar security and economic pressures despite their geographic differences. Particular attention was given to emerging security threats, including drone-related risks, alongside the importance of maintaining resilient financial sectors. According to Vaitiekūnas, stronger coordination in those areas could deliver long-term economic and strategic benefits for both countries.

Focus On Fiscal Stability And Energy Security

Discussions at the ECOFIN meeting are expected to focus on Europe’s economic outlook, energy market volatility and fiscal stability. Kristupas Vaitiekūnas warned that instability in the Middle East could continue affecting oil markets and broader economic performance across Europe. Housing affordability was also identified as a growing challenge, with rising property prices in cities such as Vilnius reflecting broader pressures seen across European markets.

Coordinated Energy Strategy And Future Investments

The Lithuanian finance minister also called for a more coordinated European approach to energy and economic resilience. Vaitiekūnas suggested that targeted and temporary policy measures could prove more effective than large-scale structural reforms in addressing short-term pressures. Lithuania continues to increase investment in renewable energy generation and storage infrastructure as part of efforts to strengthen energy independence and begin producing surplus electricity by 2028.

Support For Ukraine And Enhancing Defence Funding

Finance Minister Kristupas Vaitiekūnas reaffirmed Lithuania’s support for Ukraine, describing the war as a broader struggle tied to European security and democratic values. He also backed accelerating Ukraine’s accession process to the European Union, arguing that deeper integration would strengthen regional stability and economic prosperity. Vaitiekūnas welcomed the EU’s SAFE programme, which is expected to support Lithuania’s defence capabilities while contributing additional assistance to Ukraine.

Looking Ahead To A More Unified Europe

Addressing the European Union’s future budget framework, Kristupas Vaitiekūnas said increased funding for security and defence represented a positive development. At the same time, he warned that reductions in cohesion funding and agricultural support could negatively affect purchasing power and long-term European unity. Lithuania is expected to place continued emphasis on Ukraine and regional security ahead of its upcoming EU Council Presidency in early 2027.

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