Opens in a new tab

Breaking news

State Department’s Typography Shift Signals Broader Policy Realignment

Official Mandate and Cultural Overtones

In a move that blends bureaucratic recalibration with symbolic gestures, U.S. Secretary of State Marco Rubio has issued an order that rescinds the use of the Calibri font—a choice previously adopted during the Biden administration—and reinstates the classic appeal of Times New Roman for official State Department communication. As reported by the New York Times, this decision arrives amid an ongoing cultural and administrative debate over diversity, equity, inclusion, and accessibility policies within the federal government.

From Accessibility to Aesthetic Conservatism

Chosen in 2023 by the now-defunct Diversity, Equity, and Inclusion office, Calibri was adopted for its sans-serif design elements that favor clarity and ease of reading, particularly for individuals with visual impairments and learning differences. Yet, in his memo, Rubio argues that the font’s adoption contributed to what he described as the degradation of official State Department correspondence. His pivot to Times New Roman is presented as an effort to restore decorum and formality to diplomatic documents, a choice that not only reemphasizes a tradition of classic typographical standards but also signals a broader ideological shift.

Symbolism in the Details

Rubio’s decision, while humorous to some, is firmly rooted in the symbolism of administrative resets. Fonts, much like sports allegiances, evoke strong sentiments; what once was seen as a progressive tool for increasing accessibility is now castigated as emblematic of policies the current administration seeks to move away from. Even as critics note that many across the political spectrum find the Calibri-Times New Roman debate unusually disproportionate, this change serves as a tangible marker of evolving federal attitudes toward diversity initiatives.

Looking Beyond the Aesthetics

While even longstanding publications like The New York Times have phased out Times New Roman over the years, the font’s reinstatement here underlines the current administration’s desire to signal a return to what it considers traditional professional values. With the State Department yet to comment further on this policy shift, industry watchers will undoubtedly assess the broader implications for administrative efficiency and public communications.

The Intersection of Policy and Presentation

This typography decision is more than a mere aesthetic choice—it reflects the ways in which seemingly mundane details can become battlegrounds for ideological and administrative disputes. In an era of fast-changing digital communication norms, even the font on official documents may hold significant symbolic weight.

Dictionary.com Names ‘Maxxing’ Its Word Of The Year For 2026

Dictionary.com has named “maxxing” its Word of the Year for 2026, reflecting a growing online trend of optimising almost every aspect of life, from health and appearance to work and leisure.

The choice follows last year’s selection of “6-7”, a phrase popularised by younger internet users. Unlike that expression, “maxxing” has spread beyond niche online communities into everyday social media language.

From “Looksmaxxing” To Mainstream Usage

Derived from “maximising”, “maxxing” describes doing something to the fullest or optimising it as much as possible. According to Dictionary.com, its roots lie in phrases such as “maxing out” a credit card and gaming terminology.

During the 2010s, the term gained traction in manosphere and incel communities through “looksmaxxing”, referring to efforts to improve physical attractiveness through fitness, grooming and, in some cases, more extreme measures.

The word later became associated with controversial manosphere influencers, including livestreamer Braden Peters, known as Clavicular, who promotes an intense focus on male appearance.

A Broader Meaning

Younger social media users have since expanded “maxxing” beyond its original associations. Searches for the term surged in August as it became a label for everything from wellness routines to workplace habits. It is also used ironically to poke fun at the pressure to constantly improve.

“Maxxing is the linguistic manifestation of a culture increasingly preoccupied with getting the most out of everything,” said Steve Johnson, director of lexicography for Dictionary Media Group at IXL Learning.

Johnson noted that the term can signal enthusiasm for self-improvement, exaggerate it for humour or reject the idea of constant optimisation altogether. Examples include “proteinmaxxing” at breakfast, “tokenmaxxing” with AI tools at work and “cozymaxxing” on a Friday night.

The Many Forms Of “Maxxing”

The term has generated numerous variations. “Softmaxxing” refers to relatively modest appearance improvements, such as a new haircut, while “hardmaxxing” describes more extreme approaches, including severe dieting or cosmetic procedures. “Jestermaxxing” involves using humour to gain social acceptance or online attention, while “sleepmaxxing” focuses on improving sleep quality or duration.

These variations show how the language of optimisation has spread across personal identity, health, social status and leisure.

The Pressure To Do More

The popularity of “maxxing” also reflects a wider tension between self-improvement and the expectation to make every activity more productive. In the workplace, “tokenmaxxing” describes employees being encouraged to use AI tools as much as possible, turning technological adoption into another measure of performance.

The term captures a culture in which ordinary activities can become opportunities for measurable gains, even as some people use the language to question that pressure.

Other Words On The Shortlist

Other candidates for Dictionary.com’s 2026 Word of the Year included “affordability”, “data center”, “odyssey” and “unc”.

Interest in “odyssey” may have been boosted by Christopher Nolan’s film The Odyssey, while “unc”, short for “uncle”, is used by Gen Z and Gen Alpha to describe someone older who is perceived as out of touch or uncool.

“Maxxing” ultimately stands out for capturing a defining online impulse: to optimise everyday life, share the process and keep striving for more.

The Future Forbes Realty Global Properties
Uol
eCredo
Aretilaw firm

Become a Speaker

Become a Speaker

Become a Partner

Subscribe for our weekly newsletter