Salesforce, the U.S.-based software giant, revealed plans for a $500 million investment in Saudi Arabia, aimed at fueling the country’s AI sector and driving economic growth. The announcement was made on the first day of the LEAP 2025 tech conference in Riyadh.
As part of the expansion, Salesforce will launch its Hyperforce platform, in partnership with Amazon Web Services (AWS). This next-generation platform allows global customers to run workloads locally through a distributed public cloud infrastructure in Saudi Arabia.
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In addition to technological innovation, Salesforce aims to upskill 30,000 Saudi nationals in AI and promote women’s participation in the workforce. The company is partnering with Princess Nourah University (PNU), the world’s largest women’s university, to provide AI-focused learning opportunities and workforce development for female students.
This investment aligns with Salesforce’s pledge at the Davos conference to expand its presence in the region, including the establishment of a new regional headquarters in Riyadh.
Growing Demand For AI In Saudi Arabia
The increasing adoption of Salesforce’s AI-powered digital labor platform, Agentforce, by businesses in Saudi Arabia signals a growing demand for AI-driven solutions. The company is also collaborating with key partners like Capgemini, Deloitte, Globant, IBM, and PwC to support digital growth in the country.
On the opening day of LEAP 2025, Saudi Arabia secured $14.9 billion in tech investments, further solidifying its position as a hub for digital innovation.
Salesforce stock rose by 1.4%, closing at $327.2 per share on February 10, 2025, with a market capitalization of $313.1 billion. The company ranks 158th on the Forbes 2024 Global 2000 list.