Iconic Italian fashion house Prada is reportedly among the potential suitors interested in acquiring Versace, according to a report from Il Sole 24 Ore. The potential sale comes as Capri Holdings explores strategic options for its brands, including Versace and Jimmy Choo, following the collapse of an $8.5 billion deal with Tapestry in November 2024.
Prada’s Potential Move
Prada, known for its minimalist and intellectual designs under the creative leadership of Miuccia Prada, is said to be examining the opportunity alongside Citi, with whom it has collaborated in the past. However, neither Prada nor Citi has commented on the matter.
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Capri’s Challenges And Strategic Options
Capri Holdings, which owns Versace, Jimmy Choo, and Michael Kors, has faced challenges due to execution missteps and a global slowdown in luxury demand. The group’s revenue for the fiscal year ending March 30, 2024, totaled $5.2 billion, with Versace contributing $1 billion, roughly 20% of the total.
After the failed merger with Coach-owner Tapestry, Capri has engaged Barclays to assess strategic alternatives, including the potential sale of individual brands or the entire group.
Versace’s Legacy And Market Appeal
Founded in 1978 by Gianni Versace, the Milan-based brand is synonymous with bold, opulent designs and its iconic Medusa motif. Under Donatella Versace’s creative direction, the brand remains a symbol of luxury and glamour, making it an attractive acquisition target.
Prada’s Strength Amid Industry Challenges
Despite a global downturn in luxury goods, Prada has shown resilience, reporting an 18% sales growth at constant currencies in the third quarter of 2024. An acquisition of Versace could complement Prada’s portfolio, combining the former’s bold aesthetic with Prada’s intellectual design ethos.
The Road Ahead
While the potential acquisition of Versace by Prada remains speculative, the move highlights a broader consolidation trend in the luxury industry. As Capri Holdings navigates its strategic review, the sale of Versace could significantly reshape the competitive landscape of high fashion.
