Poke, an AI assistant developed by The Interaction Company of California, launched publicly in March. The product operates through messaging platforms including iMessage, SMS, Telegram, and WhatsApp in select markets. The service allows users to assign tasks to an AI agent through text-based interactions.
Agentic AI For Everyday Use
Poke is designed to perform tasks rather than provide general responses. Functions include calendar management, health tracking, and control of connected devices. The system operates through messaging interfaces, allowing users to execute actions without switching between applications.
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Meeting The Demand For A Simplified AI Experience
Interest in agent-based AI systems has increased across the technology sector, particularly as companies explore automation tools for everyday use. Some existing solutions require complex setup or raise security concerns. Poke provides access through a web interface, allowing users to begin without downloading additional applications or configuring systems.
Leveraging Diverse AI Models And Integrations
The platform selects AI models depending on task requirements, using a mix of proprietary and open-source systems. This approach allows flexibility across different use cases. Integration with messaging platforms is supported through infrastructure such as Linq, enabling operation across SMS and Telegram. Availability on WhatsApp depends on regional conditions and platform policies.
A Secure, Scalable, And Customizable Platform
The company said the system includes layered security measures such as permission controls and regular testing procedures. These safeguards are designed to protect user data and maintain system reliability. Pricing is based on usage patterns, with basic features available at no cost and additional charges applied to higher-frequency or real-time tasks.
Investments And Vision For Global Adoption
Poke has raised funding from investors, including Spark Capital and General Catalyst, reaching a $300 million valuation after recent rounds. Marvin von Hagen, co-founder of Poke, said the product evolved from an email-based assistant into a broader system focused on task execution, based on user behavior and demand. The company is also working with creators and online communities to expand use cases, with user-generated automation workflows contributing to the platform’s development.
The Road Ahead
Poke operates in a market that includes large technology companies and specialized AI providers developing agent-based systems. The product focuses on task execution through messaging platforms as the adoption of automation tools continues to expand.
