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OpenAI Weighs Price Cuts As Competition With Anthropic Grows

OpenAI is reportedly considering reducing the cost of its AI services as competition in the generative AI market intensifies. According to The Wall Street Journal, the company is evaluating lower token prices, a move that could help attract customers as rival AI developers expand their offerings.

Repositioning In A Competitive Market

The reported discussions come as OpenAI and Anthropic continue to compete for enterprise and consumer users.

OpenAI currently offers subscription plans ranging from $8 to more than $100 per month, depending on access levels and model capabilities. Anthropic’s Claude Pro plan is priced at $17 per month through an annual subscription, with higher-priced Claude Max tiers available for users requiring additional capacity. Any pricing changes would follow a broader trend across the AI industry, where providers are balancing growing infrastructure costs with efforts to expand market share.

IPO Preparations And Market Valuations

The potential pricing adjustments come shortly after OpenAI confidentially filed for an initial public offering with the U.S. Securities and Exchange Commission. Anthropic has also filed for an IPO following its Series H funding round, which closed on May 28 at a reported valuation of $965 billion. OpenAI was valued at approximately $852 billion during its most recent funding round in March.

Industry Impact And User Growth

OpenAI’s flagship product, ChatGPT, recently surpassed 1 billion monthly active users, highlighting continued demand for generative AI services. The milestone comes as AI companies increase investment in infrastructure, product development and customer acquisition while competing for both enterprise and consumer adoption.

The reported pricing discussions illustrate how competition among leading AI developers is increasingly extending beyond model performance to pricing, accessibility and long-term customer retention.

A New Twitter-Inspired Social Network Is Taking Shape

A new social network called Twitter.now is entering the market, with a founding team that includes former Twitter trademark counsel Stephen Coates. The service is being developed by startup Operation Bluebird.

As Ars Technica reported, X sued the company last year and asked a Delaware judge to block the launch. Operation Bluebird argued in a petition that X had abandoned trademarks including “Twitter” and “Tweet.”

Coates has said the project is not an attempt to recreate the original Twitter. In a LinkedIn post, he described the platform as a new public space focused on trust, transparency and user choice.

AI System To Rate Posts

Twitter.now is currently being tested, with early access priced at $20. Its main feature is VERA, an AI system designed to evaluate posts, verify claims and provide sources and context.

Posts receive a trust score, with users eventually able to set a minimum score to filter their feeds. The company says this approach will give people more control over what they see instead of leaving those decisions entirely to an algorithm.

Moderation Remains A Challenge

Scaling moderation will be one of the platform’s biggest tests. Social networks have repeatedly struggled with content moderation as their communities grow, and newer platforms such as Bluesky have faced similar criticism.

Operation Bluebird says VERA will form the basis of its moderation and verification system. A second version is already planned, with expanded tools that would let users set a specific trust threshold for the posts appearing in their feeds.

For now, Twitter.now remains in an early testing phase, combining the familiarity of the Twitter name with an AI-driven approach to evaluating online information.

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