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OpenAI Scales Back Checkout Plans As ChatGPT Focus Shifts To Product Discovery

Revisiting The E-Commerce Experiment

OpenAI is changing how it approaches e-commerce within ChatGPT. The company has decided to step back from its direct purchase feature, moving away from plans to turn ChatGPT into a full shopping platform.

From Instant Checkout To Enhanced Discovery

Initially deployed as a tool for connecting consumers to vendors, OpenAI introduced a feature dubbed “Instant Checkout” last September. This early version prompted users to discuss product preferences with ChatGPT and even allowed them to add items to a virtual cart. However, the practical uptake did not meet expectations. 

Empowering Merchants To Innovate

Rather than forcing a one-size-fits-all checkout experience, OpenAI will now allow merchants to maintain full control over their own payment and checkout systems. This approach not only preserves a familiar shopping experience for consumers but also leverages merchant expertise. Retailers can continue employing ChatGPT through dedicated apps, routing users to their proprietary transactions on their websites. This strategic shift aligns with industry trends where brands, such as Stripe, continue to lead in creating tailored fintech solutions.

A Research Hub For Informed Purchases

Moving forward, OpenAI is positioning ChatGPT as a centralized hub of product information rather than a direct sales channel. The revamped platform is set to offer an enriched research experience, featuring detailed product comparisons complete with side-by-side images, prices, features, and user reviews. This transformation is underpinned by the Agentic Commerce Protocol (ACP), an open e-commerce standard developed in collaboration with financial technologies.

Looking Ahead

While early indications suggest that users were not predominantly leveraging ChatGPT for executing purchases, the transition to a research-centric tool may ultimately increase its utility in guiding informed buying decisions. OpenAI’s decision to prioritize product discovery reflects a commitment to providing value through clear, comparative data that empowers consumers to make smarter choices.

Europe’s Deadly Summer Heat Exposed The Cost Of A Warming Continent

Europe experienced its deadliest summer for heat-related deaths on record in 2026, with an estimated 24,400 excess deaths linked to extreme temperatures across 30 countries. Researchers estimate that human-induced climate change was responsible for around 32,000 of the deaths attributed to heat in the study’s broader analysis, accounting for 65% of the total.

The findings highlight the growing public-health consequences of global warming, largely driven by fossil fuel use, as extreme heat becomes more frequent and severe.

A Summer Of Dangerous Heat

Between June and August, heatwaves pushed temperatures in Western Europe to an average of 2.9°C above the 1991–2020 norm, with some days reaching 12°C above average. Nearly a third of estimated heat-related deaths occurred during a particularly intense heatwave between 17 June and 1 July.

“These numbers are a stark reminder that our hotter, more extreme summers are having an increasingly severe impact on public health,” said Dr Clair Barnes, a researcher at Imperial College London and co-author of the study.

The estimated toll exceeded previous peaks of around 29,000 deaths in summer 2022 and 28,000 in 2003 across the region studied.

How Researchers Estimated The Toll

Researchers modelled the relationship between temperature and mortality across 854 urban areas in the EU, UK, Norway and Switzerland, covering around 40% of the population in the 30 countries studied.

The analysis incorporated temperature records, age, socioeconomic conditions, environmental factors and access to healthcare. By comparing actual temperatures with those expected without human-induced warming, the team estimated the additional deaths attributable to climate change.

Final official mortality figures for summer 2026 are not yet available in many countries, and heat-related deaths are often underreported because their effects can be difficult to identify directly.

Older People Face The Greatest Risk

People aged 85 and over accounted for roughly half of the estimated deaths. However, the impact extended across age groups, with around 800 excess deaths among adults aged 20–44 and approximately 6,000 among people under 65.

Southern Europe experienced the highest mortality burden, reflecting hotter temperatures and other vulnerabilities, including air pollution, limited green space and unequal access to healthcare and heat-alert systems.

Italy, France And Spain Record Highest Toll

Italy recorded an estimated 13,303 heat-related excess deaths, followed by France with 7,268 and Spain with 6,824. Germany recorded around 6,340, while the UK saw an estimated 4,354 deaths.

In the UK, the heat also placed significant pressure on healthcare services. Andrew Hartle, Professor of Practice of Anaesthesia at Imperial College Healthcare, said demand during the summer resembled that of a severe winter virus season.

Cities Urged To Strengthen Heat Protection

Researchers say cities can reduce the risks through climate shelters, external shading and building retrofits, alongside measures to help residents avoid exposure during the hottest hours. Checking on vulnerable people, staying hydrated and following heat alerts are also important.

The researchers stress that adaptation must go hand in hand with reducing fossil fuel use to limit further warming. The findings underline that extreme heat is already a major public-health threat across Europe, with thousands of lives at risk each summer.

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