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Nvidia’s $5.5B Hit: US Export Ban On AI Chips To China Shakes Global AI Race

Nvidia just took a $5.5 billion punch to the balance sheet—courtesy of the U.S. government’s latest move to tighten the leash on AI chip exports to China. The company’s most advanced processor available in the Chinese market, the H20, has now fallen under indefinite export restrictions, triggering a 6% slide in Nvidia shares in after-hours trading.

The decision, announced Tuesday, marks a major escalation in the U.S.-China tech standoff and underscores Washington’s growing concern over how AI hardware could fuel China’s supercomputing ambitions. The U.S. Commerce Department has now slapped licensing requirements not only on Nvidia’s H20, but also on AMD’s MI308 and similar chips. AMD shares dropped 7% after the news.

A Commerce Department spokesperson said the move reflects President Biden’s directive to safeguard U.S. national and economic security. Nvidia, meanwhile, confirmed the charges would cover unsold H20 inventory, outstanding purchase commitments, and related reserves.

A Workaround, Now Blocked

Nvidia had designed the H20 chip specifically to navigate around previous U.S. export limits—delivering toned-down performance but retaining high-speed interconnectivity. That design made the H20 attractive for AI inference tasks, an increasingly dominant segment of the market where models provide real-time answers rather than undergoing initial training.

Despite not being as powerful as Nvidia’s top-tier chips sold outside China, the H20 gained traction with major Chinese tech players including Tencent, Alibaba, and ByteDance. Reuters previously reported that demand surged after startups like DeepSeek ramped up development of low-cost AI models.

But that very design—optimized for high-bandwidth memory access and chip-to-chip connectivity—set off alarm bells in Washington. Analysts argue it still carries supercomputing potential, especially if deployed at scale.

“Likely In Violation”

A Washington, D.C.-based think tank, the Institute for Progress, didn’t mince words. In a statement Tuesday, it claimed that Tencent had already installed H20 chips in a facility likely used to train large AI models—potentially breaching U.S. export restrictions already in place. The group added that DeepSeek’s infrastructure, used for its latest V3 model, might also be in violation.

U.S. restrictions on chips used in supercomputing have been in effect since 2022. Now, the H20 is joining that list. Nvidia said it was formally notified on April 9 that the chip would require an export license—and on April 14, that the restriction would be indefinite. Whether the U.S. will issue any such licenses remains unclear.

A Fork In The Road

This latest move throws a wrench into Nvidia’s China strategy, just as demand in the region for generative AI tools is accelerating. It also highlights the growing friction between global innovation and geopolitical control—a tension Nvidia CEO Jensen Huang must now navigate carefully.

The setback comes one day after Nvidia unveiled plans to invest up to $500 billion into U.S.-based AI server infrastructure, working with partners like TSMC to align with American industrial policy.

Now, as Nvidia absorbs the financial blow and recalibrates, one thing is clear: the AI chip race isn’t just about performance anymore. It’s a front line in the broader battle over who controls the future of intelligent computing.

LVMH Revenue Rises, But China Weakness Continues To Weigh On Luxury Giant

A Softer Quarter Exposes The Limits Of Luxury’s Recovery

LVMH, the world’s largest luxury group and parent of Louis Vuitton, Dior, Celine and Hennessy, reported revenue of €18.5 billion in the three months to the end of September, underscoring both the scale of its business and the pressure building across parts of the luxury market.

The company’s revenue rose 1.2% year on year in the third quarter, following a 0.1% increase in the second quarter and a 5.9% decline in the first. The trajectory points to stabilization, but not yet to a convincing rebound.

Organic Growth Misses Expectations

Organic sales growth, which strips out currency effects and portfolio changes, slowed to 1% in the third quarter from 3% in the previous quarter. That result fell short of market expectations and reinforced concerns that the luxury cycle remains uneven.

For the first nine months of the year, LVMH generated sales of €57.1 billion, with organic growth of 2%.

In its statement, the company highlighted the breadth of its portfolio, saying that diversification continues to provide resilience in an uncertain geopolitical and economic environment. That remains one of LVMH’s defining strengths: when one category weakens, another can help offset the downturn.

China Remains The Key Pressure Point

LVMH said sales performed well in the United States, Europe and Japan, but conditions in China remained less favorable. That matters because the country has long been one of the most important growth engines for global luxury brands.

The fashion and leather goods division, LVMH’s most closely watched unit, saw organic sales fall 5% as weaker demand in China weighed on performance. Deutsche Bank said the decline was steeper than the roughly 2% drop expected by analysts.

The segment had delivered its first organic sales gain in two years in the previous quarter, making the latest retreat a notable setback.

Brand Equity Faces A Test In China

The quarter also highlighted the reputational risks facing global brands in China. Louis Vuitton drew criticism after suing local tea company Molly Tea over logo copying. Although the company won the case, the dispute sparked social media backlash and boycott calls, adding another layer of pressure to an already fragile environment.

For a company built on scarcity, aspiration and brand discipline, perception is an asset as valuable as inventory. In a market as digitally connected as China, that asset can shift quickly.

Mixed Performance Across The Portfolio

Not every division weakened. LVMH’s selective retailing business, which includes Sephora, posted an 8% organic sales increase. Watches and jewellery, along with wines and spirits, both recorded 6% organic gains.

That broad mix is precisely what has historically given LVMH an advantage over rivals: it can absorb softness in one category without relying on a single growth driver.

Analysts See A Longer Recovery Ahead

Deutsche Bank analysts said the results could lead to further cuts in earnings forecasts for the second half of 2026 and 2027. They added that it is difficult to see what could improve investor sentiment in the near term.

Still, the bank framed the weakness as cyclical rather than structural. In its view, recovery is taking longer because Chinese demand remains subdued, but the problem does not appear to reflect a permanent deterioration in the brand franchise. Analysts said ongoing brand initiatives are beginning to show results, though improvements are likely to remain gradual.

Investor Pressure Continues To Mount

LVMH’s share price has fallen nearly 40% since the start of the year. In September, L’Oréal overtook the group as France’s most valuable listed company, a symbolic shift that captures how sharply sentiment has changed.

Shares in LVMH were down more than 1.6% in Paris around 10 a.m. CEST following the release.

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