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Nexters’ ‘Hero Wars: Alliance’ Reaches $1.5 Billion Milestone

Nexters, the international game development company based in Limassol, Cyprus, has recently announced that its flagship mobile game, “Hero Wars: Alliance,” has surpassed $1.5 billion in revenue. This achievement is underpinned by over 150 million downloads across Android and iOS platforms, securing its position as a top contender in the global mobile gaming market.

“Hero Wars: Alliance” has achieved significant success since its launch, consistently ranking within the top tiers of mobile RPG games worldwide. According to AppMagic, the game has attained the #4 spot in the Worldwide Top Free RPG Games rankings and is listed among the Top 20 Grossing RPG Games globally. This impressive performance reflects Nexters’ ability to blend engaging gameplay with effective monetisation strategies, catering to a broad and dedicated user base.

The game’s success can be attributed to its captivating blend of strategy and role-playing elements, appealing to a diverse audience. Players engage in building and strengthening their teams of heroes, competing in various in-game events, and participating in alliances that foster community and collaboration. This multifaceted approach has helped maintain high user engagement and retention rates, critical factors in the mobile gaming industry’s competitive landscape.

Nexters has also demonstrated adeptness in leveraging partnerships and media coverage to bolster its game’s visibility and reach. The company’s acknowledgement of support from industry media outlets like Mobidictum, PocketGamer.com, Game World Observer, and GamesPress underscores the role of strategic public relations in amplifying their milestones and achievements.

The $1.5 billion revenue mark is not merely a financial achievement but also a testament to the company’s innovative approach and market acumen. It highlights Nexters’ capability to sustain growth and profitability in a highly volatile and competitive market. The success of “Hero Wars: Alliance” positions Nexters as a formidable player in the mobile gaming industry, showcasing its potential for future developments and expansions.

Looking ahead, Nexters is likely to continue capitalising on the momentum generated by “Hero Wars: Alliance.” The company’s focus on enhancing game features, expanding its player base, and exploring new market opportunities will be crucial for maintaining its growth trajectory. As the mobile gaming sector continues to evolve, Nexters’ strategic vision and execution will be key determinants of its long-term success.

Competition Authority Launches Comprehensive Review of ExxonMobil Cyprus Acquisition

Investigation Initiated Over Strategic Acquisition

The Competition Protection Authority has commenced a thorough investigation into the acquisition of ExxonMobil Cyprus Limited’s share capital by Petrolina Holdings Public Ltd through Med Energywise Ltd. This inquiry was formally initiated following a session held on 10 September 2025, after an in-depth review of the pertinent report by the Authority’s Service.

Concerns Over Market Compatibility

Authorities have expressed serious concerns regarding the compatibility of the transaction with established competitive practices. The review indicates that the acquisition may affect several critical petroleum markets, both horizontally and vertically, thereby raising the potential for adverse impacts on market dynamics.

Horizontal Market Dynamics

On the horizontal front, potential effects have been identified in the import market for petroleum products, as well as in both wholesale and retail distribution channels of these products. The consolidation is believed to increase the risk of price rises and coordinated actions, given the direct competitive proximity between Petrolina and ExxonMobil.

Vertical and Adjacent Market Implications

Vertical aspects of the merger are also under close scrutiny. The new entity could restrict competitors’ access to critical infrastructure such as storage facilities, supply channels, and customer bases. These restrictions could further affect the onshore distribution of fuels, the wholesale market for lubricants, and specialized technical services connected with fuel station operations.

Local Market Considerations

Particular attention is being paid to the potential concentration in the retail fuel market. The investigation suggests that a reduced competitive landscape within a four-kilometer radius of the companies’ fuel stations could lead to diminished local competition, adversely impacting consumer prices and options.

Next Steps and Industry Impact

The Competition Protection Authority, which reached a unanimous decision to pursue a full investigation, remains open to submissions from parties that might be affected by this transaction, as mandated by current legislation. A final decision is expected within four months upon receipt of all necessary evidence, potentially setting a significant precedent for future market consolidation cases in the energy sector.

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