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New Record In Passenger Traffic

Cyprus has achieved a remarkable milestone in its aviation sector, with a record-breaking 6.6 million passengers travelling to and from the island between January and July 2024. This unprecedented surge in passenger traffic underscores the island’s growing appeal as a tourist destination and a critical hub in the Eastern Mediterranean.

Hermes Airports, the operator of Larnaka and Paphos airports, reported that passenger numbers have significantly rebounded, even surpassing pre-pandemic levels. The June 2023 figures alone showed a 105% increase compared to the same period in 2022. This surge reflects not only a recovery from the pandemic’s impact but also the effectiveness of Cyprus’s strategic efforts to enhance its connectivity and tourism appeal. With over 55 airlines operating 156 routes to 38 countries, Cyprus has firmly positioned itself as a key player in regional travel.

July witnessed a further rise, with 1.5 million passengers recorded, marginally above the July 2022 figures. This growth trend is expected to continue in August, traditionally the peak travel month, which could see passenger traffic exceed 1.5 million. The anticipated figures for August indicate a strong finish for the summer season, reinforcing Cyprus’s position as a favoured destination.

Despite the year’s challenging start, marked by external factors such as geopolitical tensions and global economic uncertainties, the resilience of Cyprus’s tourism and aviation sectors is commendable. Maria Kouroupi, Hermes Airports’ Director of Aviation Development, highlighted the concerted efforts to stabilise and grow the sector, aiming to make 2024 a landmark year for Cyprus tourism.

For businesses and investors, these numbers signal robust growth potential in Cyprus’s tourism and related sectors. The increasing passenger traffic not only boosts the local economy but also opens up new opportunities for investment in infrastructure, services, and hospitality industries.

Elevating Infant Nutrition: Nara Organics Unveils Premium Organic Formula

The Origins Of A Vision

When Esther Hallam welcomed her daughter Nara into the world, she immediately confronted a formidable challenge: identifying a trustworthy, high-quality organic infant formula. In a U.S. market dominated by cost-cutting practices—such as the use of skim milk supplemented with oils to meet nutritional standards—Hallam observed a disconnect between established availability and uncompromised quality. Research linking corn syrup to obesity and palm oil to reduced calcium absorption only reinforced her resolve to seek a safer alternative.

Redefining Industry Standards

Frustrated by the limitations of existing options, Hallam devoted seven years to developing an organic, whole-milk formula with the expertise of leading scientists and pediatric nutritionists. Nara Organics distinguishes itself by offering the highest percentage of milk fat of any formula on the U.S. market and a significantly reduced reliance on plant-based oils. The carefully selected blend of organic sunflower, coconut, and rapeseed oils not only meets nutritional needs but also minimizes potential health risks inherent to additives like palm oil, soy, and corn syrup.

Manufacturing Excellence In Germany

Rather than manufacturing domestically—a decision influenced by previous concerns over Cronobacter contamination in American facilities—Nara Organics leverages the advanced, oxygen-controlled production environment of a German facility, widely regarded as the birthplace of powdered infant formula. Chief Marketing Officer Meika Hollender detailed that their unique manufacturing process, which minimizes oxygen exposure during can sealing, substantially extends shelf life and preserves formula integrity, setting a new standard in infant nutrition.

Strategic Investment And Market Impact

Backed by $32 million from prominent investors including AlleyCorp, BBG Ventures, Corazon Ventures, Gingerbread Capital, and Torch Capital, Nara Organics has also garnered support from high-profile celebrity investors such as Serena Williams, Gina Rodriguez, and Nicky Hilton. This robust investment positions the company at the vanguard of an organic infant formula market projected to grow from $20.7 billion in 2023 to $37 billion by 2032.

Enhancing Consumer Accessibility And Community Commitment

Nara Organics is available for purchase directly via its website, subscription models, and a dedicated mobile app that assists parents in tracking essential aspects of infant care. To underscore its commitment to community well-being, the company is donating over 1,400 cans of formula to the Good+ Foundation, which strives to alleviate multi-generational poverty by providing essential services to under-resourced families.

By merging state-of-the-art production with a commitment to organic, high-quality ingredients, Nara Organics is poised to redefine the benchmarks of infant nutrition in a competitive, evolving market.

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