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Netflix Reports Record Subscriber Growth And Price Increase

Netflix shares surged by 14.3% in early trading on Wednesday after the streaming giant announced impressive subscriber growth during the holiday quarter. The company revealed it added a record 18.9 million subscribers in the fourth quarter, pushing its total global customer base to nearly 302 million, well ahead of its Hollywood competitors.

Key Highlights

  • Record Growth: Netflix attracted 18.9 million new subscribers, surpassing its rivals in the entertainment industry.
  • Price Hike: To capitalize on its growing subscriber base, Netflix is raising prices in the United States, Canada, Portugal, and Argentina to cover the increasing costs of content production.
    • The ad-supported service in the U.S. will now cost $7.99 per month (up from $6.99), while the premium plan will increase by 9%, to $24.99.
  • Market Response: Investors reacted positively, driving Netflix shares up about 13% in after-hours trading. The company’s market value soared by nearly $50 billion, with shares increasing by more than 77% over the past year, far outpacing the S&P 500’s 24% gain.


“Netflix is solidifying its leadership position and literally outpacing its competitors in the streaming market,” said Paolo Pescatore, analyst at PP Foresight. “The company is now demonstrating its strength by adjusting prices, thanks to a wider and more diverse content lineup compared to competitors.”

Looking Ahead

  • Content Success: Netflix’s programming exceeded expectations, with the second season of the dystopian thriller Squid Game set to become one of its most-watched original series.
  • Live Events: The company’s investment in live events is paying off. The boxing match between Jake Paul and Mike Tyson in November saw 65 million streams, while two National Football League games on Christmas Day, one featuring Beyoncé at halftime, attracted an average of 30 million viewers each, ranking among the most-watched in NFL history.

Netflix’s bold move to raise prices and its continued content success suggest the company is firmly positioned to maintain its dominance in the streaming industry.

Strained Household Finances: Eurostat Data Reveals Persistent Payment Delays Across Europe and in Cyprus

Improved Financial Resilience Amid Ongoing Strains

Over the past decade, Cypriot households have significantly increased their ability to manage debts—not only bank loans but also rent and utility bills. However, recent Eurostat data indicates that Cyprus continues to lag behind the European average when it comes to covering financial obligations on time.

Household Coping Strategies and the Limits of Payment Flexibility

While many families are managing their fixed expenses with relative ease, one in three Cypriots struggles to cover unexpected costs. This delicate balancing act highlights how routine payments such as mortgage installments, rent, and utility bills are met, but precariously so, with little room for unplanned financial shocks.

Breaking Down Payment Delays Across the European Union

Eurostat reports that nearly 9.2% of the EU population experienced delays with their housing loans, rent, utility bills, or installment payments in 2024. The situation is more acute among vulnerable groups: 17.2% of individuals in single-parent households with dependent children and 16.6% in households with two adults managing three or more dependents faced payment delays. In every EU nation, single-parent households exhibited higher delay rates compared to the overall population.

Cyprus in the Crosshairs: High Rates of Financial Delays

Although Cyprus recorded a notable 19.1 percentage point improvement from 2015 to 2024 in delays related to mortgages, rent, and utility bills, the island nation still ranks among the top five countries with the highest delay rates. As of 2024, 12.5% of the Cypriot population had outstanding housing loans or rent and overdue utility bills. In contrast, Greece tops the list with 42.8%, followed by Bulgaria (18.7%), Romania (15.3%), Spain (14.2%), and other EU members. Notably, 19 out of 27 EU countries reported delay rates below 10%, with Czech Republic (3.4%) and Netherlands (3.9%) leading the pack.

Selective Improvements and Emerging Concerns

Between 2015 and 2024, the overall EU population saw a 2.6 percentage point decline in payment delays. Despite this, certain countries experienced increases: Luxembourg (+3.3 percentage points), Spain (+2.5 percentage points), and Germany (+2.0 percentage points) saw a rise in payment delays, reflecting underlying economic pressures that continue to challenge financial stability.

Economic Insecurity and the Unprepared for Emergencies

Another critical indicator explored by Eurostat is the prevalence of economic insecurity—the proportion of the population unable to handle unexpected financial expenses. In 2024, 30% of the EU population reported being unable to cover unforeseen costs, a modest improvement of 1.2 percentage points from 2023 and a significant 7.4 percentage point drop compared to a decade ago. In Cyprus, while 34.8% still report difficulty handling emergencies, this marks a drastic improvement from 2015, when the figure stood at 60.5%.

A Broader EU Perspective

Importantly, no EU country in 2024 had more than half of its population facing economic insecurity—a notable improvement from 2015, when over 50% of the population in nine countries reported such challenges. These figures underscore both progress and persistent vulnerabilities within European households, urging policymakers to consider targeted measures for enhancing financial resilience.

For further insights and detailed analysis, refer to the original reports on Philenews and Housing Loans.

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