Meta Launches $299 Smart Glasses As Wearables Race Heats Up

Meta has unveiled a new line of smart glasses priced at $299, making them at least $80 cheaper than the company’s entry-level second-generation Meta Ray-Ban model as it expands its presence in the wearable technology market.

Lower Price, Broader Ambition

Developed in partnership with EssilorLuxottica, the new Meta Glasses feature updated designs but do not carry Ray-Ban or Oakley branding. The launch broadens Meta’s product range at a time when interest in AI-enabled wearable devices continues to grow.

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According to industry estimates, Meta and EssilorLuxottica currently account for more than 80% of the smart glasses market, having sold millions of units since the product line was introduced in 2021. The lower price point may help the company reach a wider group of consumers while strengthening its position in the category.

From Camera Glasses To The Next Computing Platform

Like previous models, the new glasses combine a built-in camera with open-ear speakers and voice-enabled AI functionality. Users can interact with Meta’s AI assistant to translate languages, identify objects and locations, or capture photos and videos hands-free.

Although the device does not include a display, it forms part of Meta’s broader efforts to expand its wearable technology ecosystem. Last year, the company introduced Ray-Ban Display glasses priced at $799, which feature a built-in screen and additional functionality.

Company executives have repeatedly described smart glasses as an important area of development as Meta explores new ways of integrating artificial intelligence into consumer hardware.

Rising Competition In Smart Glasses

The field is getting more crowded. Google said last month that it is developing computerized eyewear with Warby Parker powered by its Gemini AI model. Last week, Snap announced Specs, a $2,195 pair of smart glasses that CEO Evan Spiegel described as a successor to the smartphone. Meta said its new glasses will be offered in three designs, alongside a new charging stand.

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Cyprus Expects More French Visitors In 2027 As Air Capacity Expands

by THEFUTURE.TEAM

September 18, 2026

Cyprus expects more French visitors in 2027 as airlines increase capacity between the two countries, Tourism Deputy Minister Kostas Koumis said after meetings with tour operators in Paris.

France, one of Cyprus’ key tourism markets, has had a difficult 2026. French arrivals fell 46% year over year to 8,453 in August, from 15,663 a year earlier, according to the Statistical Service of Cyprus (Cystat). August arrivals were also nearly 50% below the 16,798 recorded in the same month of 2024.

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Overall, Cyprus received 2.82 million tourist arrivals between January and August, down 7% from the same period in 2025.

Air Connectivity Supports 2027 Outlook

Koumis discussed the 2027 outlook with senior executives from tour operators offering Cyprus holidays during the IFTM Top Resa travel trade fair in Paris.

Higher air capacity between France and Cyprus was a key focus of the talks. Participants also discussed the impact of geopolitical tensions in the Middle East on the French market and Cyprus’ efforts to adapt its tourism offering to French travelers.

“The French market is undoubtedly an extremely important market for our country’s tourism,” Koumis said, adding that France had regained importance only a few years ago and still had room to grow.

Improved air connectivity will be an important factor in that expansion, according to Koumis. “It is now clear that air connectivity between France and Cyprus is improving significantly, which is a basic prerequisite for the further growth of the market,” he said.

Cyprus Promotes Tourism And Regional Cooperation

Koumis attended the opening of IFTM Top Resa at the invitation of French Tourism Minister Serge Papin, who later visited the Cyprus stand. Held from Sept. 15 to 17 at Paris Porte de Versailles, the event brought together more than 32,000 tourism professionals representing 177 destinations and 1,650 brands, according to organizers.

During his visit, Koumis also met Egyptian Tourism Minister Sherif Fathy. Cyprus and Egypt reaffirmed their tourism cooperation and discussed opportunities to strengthen ties further.

French media interviews covered Cyprus’ tourism offering, infrastructure and services, along with efforts to develop specialized tourism products. Regional instability weighed on arrivals in 2026, particularly during the spring, although the decline narrowed over the summer.

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