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Limassol-Based Stylino Launches Cyprus’s First Fashion Price Comparison Engine, Aggregating 385K+ Products From 65 Retailers

Stylino has launched as Cyprus’s first dedicated fashion price comparison platform, aggregating over 385,000 products from 65 online retailers across Cyprus, Greece and Europe. Built and operated by a single founder based in Limassol, the platform processes product feeds from dozens of retailers in real time, enabling consumers to compare prices on clothing, footwear and accessories across the entire market in one search.

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The Market Gap

While mature European markets have established comparison platforms — PriceRunner in Scandinavia, idealo in Germany, Kelkoo in France — Cyprus had no equivalent for fashion. The market is fragmented across dozens of online retailers, from large international chains to independent local e-commerce stores, each operating in isolation with no unified search or price comparison capability for consumers.

“The same product can have a 30% price difference across stores operating in Cyprus. That inefficiency is the opportunity. We built an automated pipeline that normalises product data from 65 different feed formats into a single searchable catalogue. Using advanced algorithms and artificial intelligence, we can accurately match and deduplicate products across different retailers,”

says Aris Ioannou, founder of Stylino.

How It Works

Stylino ingests product feeds from 65 retailers through a combination of network APIs and direct data partnerships. An automated processing pipeline normalises product attributes — titles, categories, sizes, colours, prices — across disparate feed formats, deduplicates entries, and indexes them into a searchable catalogue covering 3,350+ brands. The consumer-facing platform, built using state-of-the-art technologies and artificial intelligence, serves bilingual (English/Greek) results with sub-second response times.

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The platform covers categories including women’s, men’s and children’s clothing, footwear, bags and accessories, with dedicated sale tracking and brand-level browsing.

Traction and Roadmap

Since launch, Stylino has indexed over 385,000 products from 65 retailers and 3,350+ brands, with the catalogue growing weekly as new retailer integrations come online. The platform is already gaining traction among Cypriot consumers and establishing partnerships with major retailers across the region.

Near-term plans include price alert notifications, personalised recommendations based on browsing behaviour, and expansion of the retailer network. The underlying data infrastructure is designed to scale to additional verticals and geographies.

“Cyprus is a small market, but that’s what makes it a good proving ground. If you can build comprehensive coverage in a fragmented market with limited data standardisation, the same approach works anywhere”.

adds Aris.

Extended Measures Secure 5% Vat Incentives For Residential Developments

New Legislative Extension Addresses Permit Delays

Cyprus authorities have extended the transitional framework allowing a reduced 5% VAT rate on the purchase or construction of a primary residence. The measure enables homeowners and developers to continue benefiting from the lower rate, subject to approval by the Tax Office, until the end of 2026.

Parliament Acts To Mitigate Administrative Setbacks

The decision was approved on Thursday, with Parliament granting a 6.5-month extension in response to delays by local planning authorities in issuing building permits. The vote passed with 24 in favor and 15 against, with opposition coming from the AKEL faction.

Originally introduced three years ago, the transitional scheme applied to applications submitted between June 2023 and October 31, regardless of project completion timelines. The previous deadline had been set for late June 2026, making the extension critical for pending cases.

Extended Application Period And Key Provisions

Under the revised framework, the Tax Office now has until December 31, 2026, to process applications. This adjustment reflects administrative bottlenecks that slowed earlier reviews. Eligible applicants retain access to the 5% VAT rate on the first 200 square meters of a primary residence, regardless of the total property size.

Earlier rules applied stricter thresholds. The reduced VAT covered only the first 130 square meters for properties valued up to €350,000. For homes between 131 and 190 square meters with a value cap of €475,000, a mixed rate is applied, combining 5% and 19% VAT.

Reactions From Political Leaders

Christiana Erotokritou, Chair of the Economic Committee and DIKO member, stated that delays in permit issuance made the extension necessary. According to her, the measure prevents additional costs from being passed on to buyers.

Stavros Papadouris from the Ecologists faction noted that the European Union had already approved the transitional framework in 2023. He highlighted that many applications were submitted on time but remained unprocessed due to administrative delays.

George Loukaidis, representing AKEL, acknowledged the rationale behind the extension while reiterating concerns about potential misuse. His position reflects broader opposition to allowing low-quality developments to benefit from favorable tax treatment.

Outlook

The extension addresses regulatory delays while preserving access to reduced VAT rates for eligible applicants. This outcome provides temporary relief to both developers and homebuyers as authorities work through existing backlogs.

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