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Intel’s CEO Charts Bold New Course With Foundry Business Revamp

Strategic Reassessment of Manufacturing Technology

Intel Corp. is poised to undergo a significant transformation in its contract manufacturing strategy, according to sources with insight into the developing plan. In a decisive move, CEO Lip-Bu Tan is considering a strategic pivot that would see the company cease offering its long-established 18A and 18A-P chipmaking technologies to external clients. This approach represents a notable departure from the path set by his predecessor, with potentially steep financial implications.

Revisiting Established Investments

Since assuming the helm in March, Tan has been aggressively streamlining operations and pursuing avenues to reinvigorate the legacy U.S. chipmaker. His recent focus has shifted towards minimizing the emphasis on 18A technology—once a cornerstone manufacturing process developed at great cost—which is now viewed as less competitive compared to evolving industry standards, including rival advancements spearheaded by TSMC. This reorientation comes as industry analysts estimate that discontinuing external sales of the technology could lead to write-offs in the hundreds of millions, if not billions, of dollars.

Competitive Landscape and Future Prospects

Intel’s recalibration of its manufacturing strategy is being viewed in the context of intense global competition. With TSMC’s N2 production timeline on track, Tan’s preliminary approach is to allocate greater resources to the next-generation 14A process—positioning it as a formidable contender against TSMC’s technology. This move is designed to woo high-profile clients such as Apple and Nvidia, who are currently reliant on TSMC for their chip production. The proposed strategy, which includes detailed discussions with Intel’s board in upcoming meetings, underscores the high stakes involved.

Balancing In-House Requirements and External Commitments

Despite a potential strategic shift, Intel is committed to fulfilling existing obligations. The company will continue to use the 18A process for in-house chip production, including its upcoming Panther Lake laptop series slated for 2025. Additionally, limited production for key clients like Amazon and Microsoft will persist, fulfilling urgent contractual deadlines while the 14A process is further refined.

Forward Momentum Amid Market Challenges

Facing unprecedented financial pressures—exemplified by a record unprofitable year in 2024 with an $18.8 billion net loss—Tan’s recalibration strategy reflects not only a commitment to technological innovation but also a calculated effort to restore Intel’s competitive edge. By leveraging decades of industry relationships and expertise, Tan is orchestrating a turnaround that could reinvigorate Intel’s manufacturing prowess, drive significant investments in critical processes, and ultimately realign the company’s market positioning.

As Intel navigates this transformative era, the industry will be watching closely to see whether the pivot to 14A can deliver the competitive advantages necessary to reclaim leadership in the semiconductor industry.

TikTok Elevates Songwriters With Enhanced Profile Features

Introducing Enhanced Visibility For Songwriters

TikTok is poised to transform the way songwriters promote their craft by integrating a suite of new features designed to highlight their musical works on the platform. Now in beta, the update includes a dedicated “Songwriter” label and a specialized profile tab that showcases their songs, allowing creators to build a more compelling narrative around their artistry.

Survey-Driven Innovation

The enhancements stem from extensive research, with TikTok surveying over 870 songwriters and conducting in-depth interviews to identify the key needs in profile building and monetization. Supplementary data from an independent study further confirmed that more than half of social media-savvy songwriters rely on TikTok for profile promotion. Such rigorous market research underpins TikTok’s commitment to driving tangible benefits for creative professionals.

Selective Rollout and Strategic Partnerships

At present, only a limited group of publishing partners and songwriters have access to the new features. Interested parties must join a waitlist to take part in this initiative, emphasizing TikTok’s strategy of fostering an exclusive ecosystem that prioritizes high-quality content and strategic industry alliances.

Competitive Momentum In The Music Streaming Arena

TikTok’s new tools arrive at a time when competitors are also enhancing their songwriter engagement. Spotify, for instance, has been offering dedicated features for songwriters over the years, while Tidal recently expanded its offerings by introducing royalty tracking capabilities. Despite discontinuing its TikTok Music streaming service last year, the platform continues to serve as a vital hub for music discovery and artist promotion.

Empowering Creative Storytelling

“We are passionately committed to supporting songwriters at TikTok, which is why we built these tools to celebrate and elevate their work on our platform,” stated TikTok’s Global Head of Music Publishing Licensing and Partnership. By enabling songwriters to seamlessly integrate their musical narrative with their personal content, TikTok is not only enhancing profile visibility but also building a more engaging, multi-dimensional user experience.

As TikTok continues to innovate, these developments are set to redefine how songwriters connect with their audiences and manage their creative endeavors, reaffirming the platform’s role as a pivotal force in the digital music landscape.

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