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Gucci Parts Ways With Design Chief Sabato De Sarno Amid Weak Sales

Gucci’s design chief, Sabato De Sarno, is stepping down after less than two years in the role, as the luxury brand struggles with declining sales. Kering, Gucci’s parent company, announced on Thursday. De Sarno, who succeeded Alessandro Michele in 2023, faced challenges in reviving the brand with his minimalist designs, which analysts suggest did not resonate with the exuberant image Gucci is known for.

Gucci’s revenues dropped by 25% in Q3, significantly impacting Kering’s overall performance. The brand has been under pressure to attract wealthier consumers and regain its popularity. De Sarno’s departure comes just ahead of Kering’s full-year financial results, and its shares dropped almost 3% in early trade.

Analysts have pointed out that Gucci’s troubles include overexposure to the Chinese market, reliance on middle-class customers, and a declining brand image. Finding a replacement for De Sarno will be challenging, with potential candidates like Pierpaolo Piccioli and John Galliano under consideration.

As the luxury industry faces slow sales due to weak demand from China and inflation, Gucci’s next steps will be critical in reversing its fortunes.

EU Adopts New Package Travel Rules With 14-Day Refund Requirement

The Council of the European Union adopted updated rules on package travel, introducing stricter requirements for refunds, transparency and consumer protection across member states. Updated provisions revise the existing directive and define obligations for travel providers offering bundled services such as flights, accommodation and transfers.

Clarifying The Package Travel Directive

The updated directive clarifies the definition of package travel and excludes certain linked travel arrangements from its scope. Coverage applies to services sold as a single product, including combinations of transport, accommodation and additional services. This revision standardizes how travel products are classified and clarifies rights and obligations for both providers and consumers at the point of purchase.

Enhancing Transparency And Consumer Rights

New rules require providers to disclose key information before and during travel, including payment terms, visa requirements, accessibility conditions and cancellation policies. These disclosures aim to reduce disputes and improve consumer awareness. Defined refund timelines include a 14-day period for cancellations due to extraordinary circumstances and up to six months in cases of organiser insolvency. The measures address gaps identified in earlier versions of the directive.

Ensuring Accountability And Trust In Travel Services

Organisers must implement complaint-handling systems and provide clear information on insolvency protection under the updated framework. These provisions aim to improve accountability across the travel sector. Previous disruptions, including the collapse of Thomas Cook and travel restrictions during COVID-19, exposed weaknesses in refund processes and consumer protection. Updated rules respond to those issues.

Implications For Cyprus And The Broader Industry

Tourism accounts for approximately 14% of Cyprus’s GDP, with package travel playing a central role in visitor flows. Major operators such as TUI and Jet2 provide structured travel offerings that support demand. Such operators contribute to revenue stability and help extend the tourism season by securing transport and accommodation in advance. Greater regulatory clarity may support continued sector growth.

A Model For Future Consumer Protection

Clearer rules on vouchers, refunds and insolvency protection now apply across the European Union. These measures aim to reduce consumer risk in cross-border travel. Implementation across member states will determine the impact on both consumers and travel providers. The framework may influence future regulatory approaches in the sector.

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