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Government Extends Zero-Rated VAT on Essential Products Through December 2026

The government has announced a critical extension of the zero-rated VAT on essential items until the end of December 2026, a move designed to alleviate financial pressures on vulnerable households.

Government Policy Extension

In a decisive cabinet meeting, Finance Minister Makis Keravnos confirmed that the zero VAT rate—which was set to expire in December 2025—will now continue to apply for an additional year. The policy covers a range of essential goods, including infant formula, child and adult sanitary products, and fresh or simply chilled fruits and vegetables, ensuring that the most necessary items remain affordable.

Economic and Social Impact

This measure is a cornerstone of the government’s broader social policies, intended to reduce household expenses and boost disposable income across the nation. Even with inflation projected to remain at zero for 2025, the extension clearly targets support for the country’s most vulnerable citizens. By reducing tax burdens on daily necessities, the initiative is poised to improve living standards and stabilize consumer spending in challenging economic times.

Ongoing Fiscal Commitments and Community Engagement

Alongside the VAT extension, Minister Keravnos reaffirmed the government’s commitment to fiscal support for local communities. Highlighting allocations of 27 million euros for 2025, an additional 15 million euros scheduled for November 2026, and another 12 million euros within 2026, the Finance Ministry is upholding its promises to the Union of Municipalities. This proactive allocation emphasizes a collaborative approach, where dialogue and trust between government agencies and local authorities are vital to sustaining effective social support programs.

Ultimately, this policy not only eases financial pressures for households but also reinforces a disciplined fiscal agenda oriented towards long-term social stability. With targeted measures and transparent strategies, the government continues to set a high standard for economic and social policy in an increasingly challenging global environment.

Mercedes-Benz Posts Higher Profit Despite China Slowdown

Mercedes-Benz reported stronger-than-expected second-quarter results, lifting its shares on Tuesday despite mounting pressure from Chinese automakers and a weaker outlook for sales and revenue.

The earnings provided a boost for Europe’s auto sector, where manufacturers continue to grapple with tariffs, softer demand and intensifying competition from Chinese rivals. Volkswagen, Mercedes-Benz and BMW have all accelerated restructuring efforts in response.

Cost Discipline Lifts Quarterly Profit

Mercedes-Benz shares rose as much as 5.9% following the results before trimming gains to trade 3.5% higher by 1118 GMT. The company reaffirmed its profit margin guidance for its core passenger car business after reporting an adjusted return on sales of 4.0% for the second quarter, above market expectations and within its 3% to 5% target range.

“In an environment where some automakers are ringing alarm bells on their competitive positioning, Mercedes delivered a clear and confident message,” Morningstar analyst Rella Suskin said.

Second-quarter operating profit increased 22% to €1.5 billion ($1.7 billion), despite a 3% decline in revenue. Lower administrative and research and development costs, together with strong performances from the financial services and vans divisions, supported earnings, while the results also included a €131 million gain related to the planned sale of leasing subsidiary Athlon.

China Remains The Key Pressure Point

Despite stronger profitability, Mercedes continues to face a challenging market environment. Sales in China fell 30% during the second quarter, prompting the company to abandon earlier expectations for stable car sales and group revenue. It now expects both to decline slightly from a year earlier.

BMW also lowered its outlook in June following a deeper-than-expected slowdown in China, highlighting the pressure facing Germany’s premium carmakers. At the same time, Mercedes said Chinese manufacturers are increasingly expanding into European markets, although Chief Executive Ola Kaellenius said their focus remains on higher-volume segments rather than the premium market.

“But that is not a reason to sit back and be relaxed,” he said.

Manufacturing Shift Continues

Mercedes is also reshaping its manufacturing footprint. The company said its German factories will undergo a more aggressive push toward leaner production, although it declined to provide further details while talks with labour representatives continue. Production is also being expanded in lower-cost Eastern European locations, including Hungary, where the company is increasing capacity at its Kecskemet plant, as well as in Poland.

Chief Financial Officer Harald Wilhelm said the full-year margin for the passenger car division is expected to come in at the lower end of the company’s guidance range, reflecting a higher share of electric vehicle sales in Europe, which remain more expensive to produce and continue to weigh on profitability.

“We must continue to work flat out to reduce costs so that we can remain competitive on the prices of our products,” Kaellenius said.

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