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Global Smartphone Market Up 1% In Q1 2026 As Memory Costs Surge 90%

Strong Growth Despite Cost Challenges

Global smartphone shipments increased by 1% year-on-year in the first quarter of 2026, according to Omdia. Growth was supported in part by vendor inventory frontloading, which offset the impact of rising component costs. Analysts said the increase reflects short-term supply dynamics rather than sustained demand strength.

Rising Component Costs And Margin Pressure

Memory and storage costs increased significantly during the quarter, with mobile DRAM and NAND prices rising by approximately 90% quarter-on-quarter. Omdia projects a further 30% increase in the next quarter. Higher component costs raised the bill of materials for manufacturers, putting pressure on margins. Vendors responded by adjusting device configurations, reducing promotions, and tightening channel pricing.

Competitive Landscape And Vendor Strategies

Samsung regained the leading global position, supported by strong flagship demand and more than 10% growth in pre-orders for the Galaxy S26 series. The increase occurred despite delays in mid-range product updates. Apple maintained stable performance with the iPhone 17 series, holding pricing levels amid regional supply disruptions. Android vendors faced pressure on both shipments and margins, particularly in entry and mid-tier segments. Companies, including Xiaomi and TRANSSION, remain exposed due to lower margins and limited pricing flexibility. Larger brands are focusing on portfolio optimization, selective launches, and higher-value products.

Supply Chain Concerns And Market Outlook

Early data indicate that logistics disruptions and trade flow constraints are affecting supply chains. These factors add pressure to production planning and distribution. Analysts said continued cost increases may weaken demand as consumers delay purchases. Financing options and trade-in programs are increasingly used to support sales. Omdia expects global smartphone shipments to decline by around 1.5% in 2026.

Conclusion

First-quarter data show continued growth in shipments alongside rising cost pressures. Component price increases and supply chain disruptions remain key risks for the sector. Vendors are expected to focus on margin protection, portfolio control, and pricing discipline as market conditions remain uncertain.

Women Make Up A Majority Of The EU’s Science And Technology Workforce But The Real Gap Is Elsewhere

Women now make up the majority of the EU’s science and technology workforce. According to Eurostat, in 2025, more than 81.6 million people aged 15 to 74 were employed in science and technology occupations across the EU. Of those, 52.5% were women, equal to 42.8 million women. The number of women in these occupations rose by 27.9% compared with 2015, an increase of more than 9.3 million over a decade.

On the surface, the numbers resemble progress. However, Eurostat’s category requires context before that figure can be read accurately. The data refers to HRST, or Human Resources in Science and Technology, specifically people employed in science and technology occupations. These are roles where the main tasks require professional or technical knowledge in physical and life sciences, but also in social sciences and humanities. That definition is wider and broader than engineering, ICT, laboratory science, or high-tech research alone.

Zooming In

The gender picture changes once the data moves from a wider definition of the workforce to the narrower scientist-and-engineer (research and manufacturing) subgroup.

Scientists and engineers represented almost a quarter of all people employed in science and technology in the EU in 2025. Eurostat describes scientists and engineers as often being the innovators at the centre of technology-led development, making them an important subgroup to focus on separately.

Women accounted for only 40.8% of scientists and engineers in 2025, despite making up more than half of the wider category. That share has increased by a mere 0.5 percentage points over the past decade. The absolute number of women working as scientists and engineers rose from 5.3 million in 2015 to 8.2 million in 2025, despite the push from national and international organisations to increase the number of women in the field. Europe has expanded the number of women in science and technology occupations over ten years. However, that expansion has not extended equally into the scientist-and-engineer subgroup, where much of Europe’s research and innovation work is conducted.

In 2025, of the 39.4 million women aged 25 to 64 working in science and technology occupations in the EU, 35.5 million worked in service activities. Only 2.7 million worked in manufacturing. Women accounted for 57.5% of science and technology employment in services, but only 31.3% in manufacturing.

In 2025, the highest shares of women employed in science and technology occupations were recorded in Latvia at 62.4%, followed by Hungary’s Great Plain and North region at 61.1%, Estonia at 60.5%, Poland’s Central macroregion at 60.4%, and Lithuania at 60.3%. No EU country recorded a majority of women among science and technology workers in manufacturing.

Break-down

Eurostat’s figures measure employment in broad science and technology occupations. They do not show job security, pay levels, management roles, promotion rates, research leadership, or whether women are concentrated in junior or senior workplace positions.

The classification of “senior” also requires additional explanation. Eurostat reports that 45.9% of science and technology workers aged 25 to 64 in the EU were classified as “senior” HRST in 2025. In this dataset, “senior” refers to workers aged 45 to 64. It does not mean senior manager, senior researcher, team lead, or decision-maker.

A high female share in the wider Human Resource Science and Technology (HRST) category does not parallel equal representation across scientists, engineers, manufacturing roles, senior posts, pay, research funding, or decision-making. These figures also reflect the occupational mix inside each country or region, not only structural progress across all areas of science and technology.

The Case Of Cyprus

Eurostat data places Cyprus’s overall science and technology employment at 37.2% of the labour force in 2025, slightly above the EU-27 figure of 36.9%, and above Greece at 26.8%, Malta at 33.9%, and Turkey at 18.2%. This figure covers the total share of the labour force employed in science and technology across all genders.

Progress Or Work-in-Progress?

52.5% in the broad category. 40.8% among scientists and engineers. 31.3% in manufacturing. Europe’s gender gap in science and technology hasn’t closed yet, and there is still work to be done to encourage and support more women to enter the field, especially in research and manufacturing.

Let’s not wait another decade for another couple of percentage points of hope.

Uol
Aretilaw firm
The Future Forbes Realty Global Properties
eCredo

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