Breaking news

Global Live Music Revenue Tops $40 Billion As Demand Continues Rising

New data from market intelligence firm Omdia reveals that global live music ticket sales revenue has exceeded $40 billion in 2025, with forecasts predicting a surge to $50 billion by 2030.

Solid Growth Amid Market Resilience

The study indicates a year-on-year growth of 2.5% in 2025, marking a period of stabilization following the steep rebound seen after the pandemic. In 2021, the market was valued at a mere $8.8 billion, underscoring the dramatic recovery and ongoing consumer enthusiasm for live events.

Diverse Markets, Detailed Insights

The comprehensive analysis covers 51 individual markets and seven regional aggregates, with in-depth reviews of 11 of the world’s largest countries. It provides granular data on admissions, average ticket prices, and ticket sales revenue for both concerts and festivals, allowing for a nuanced understanding of the sector’s performance.

Surging Attendance And Premium Experiences

With total paid attendance expected to surpass 500 million by 2027, rising ticket prices and escalating consumer demand are clear indicators of industry strength. This momentum is driven by the appeal of premium, high-profile tours that continue to captivate audiences globally.

U.S. Market Sets The Bar

The United States remains the most expensive and dominant market for live music. Projections indicate that average concert ticket prices will exceed $100 by 2030, while the country continues to lead global attendance, contributing just over 30% of worldwide revenue. This premium positioning highlights the U.S. consumers’ readiness to invest in exceptional live experiences.

Emerging Markets And Genre Diversification

Omdia research analyst Tav Aujla observes, “Revenue from ticket sales is steadily increasing as the industry’s highest-profile tours continue to sell in record numbers.” He adds that regionally rooted genres such as K-pop and Latin music are expanding their global footprint, with emerging markets in Southeast Asia and Latin America offering new opportunities for both local and international artist tours.

Looking Ahead

According to senior principal analyst for music and digital audio at Omdia, Simon Dyson, the live music sector remains in robust health. With shared experiences in high demand and artist tours selling out faster than ever, the industry is well-positioned for continued expansion through 2030 and beyond.

Women Make Up A Majority Of The EU’s Science And Technology Workforce But The Real Gap Is Elsewhere

Women now make up the majority of the EU’s science and technology workforce. According to Eurostat, in 2025, more than 81.6 million people aged 15 to 74 were employed in science and technology occupations across the EU. Of those, 52.5% were women, equal to 42.8 million women. The number of women in these occupations rose by 27.9% compared with 2015, an increase of more than 9.3 million over a decade.

On the surface, the numbers resemble progress. However, Eurostat’s category requires context before that figure can be read accurately. The data refers to HRST, or Human Resources in Science and Technology, specifically people employed in science and technology occupations. These are roles where the main tasks require professional or technical knowledge in physical and life sciences, but also in social sciences and humanities. That definition is wider and broader than engineering, ICT, laboratory science, or high-tech research alone.

Zooming In

The gender picture changes once the data moves from a wider definition of the workforce to the narrower scientist-and-engineer (research and manufacturing) subgroup.

Scientists and engineers represented almost a quarter of all people employed in science and technology in the EU in 2025. Eurostat describes scientists and engineers as often being the innovators at the centre of technology-led development, making them an important subgroup to focus on separately.

Women accounted for only 40.8% of scientists and engineers in 2025, despite making up more than half of the wider category. That share has increased by a mere 0.5 percentage points over the past decade. The absolute number of women working as scientists and engineers rose from 5.3 million in 2015 to 8.2 million in 2025, despite the push from national and international organisations to increase the number of women in the field. Europe has expanded the number of women in science and technology occupations over ten years. However, that expansion has not extended equally into the scientist-and-engineer subgroup, where much of Europe’s research and innovation work is conducted.

In 2025, of the 39.4 million women aged 25 to 64 working in science and technology occupations in the EU, 35.5 million worked in service activities. Only 2.7 million worked in manufacturing. Women accounted for 57.5% of science and technology employment in services, but only 31.3% in manufacturing.

In 2025, the highest shares of women employed in science and technology occupations were recorded in Latvia at 62.4%, followed by Hungary’s Great Plain and North region at 61.1%, Estonia at 60.5%, Poland’s Central macroregion at 60.4%, and Lithuania at 60.3%. No EU country recorded a majority of women among science and technology workers in manufacturing.

Break-down

Eurostat’s figures measure employment in broad science and technology occupations. They do not show job security, pay levels, management roles, promotion rates, research leadership, or whether women are concentrated in junior or senior workplace positions.

The classification of “senior” also requires additional explanation. Eurostat reports that 45.9% of science and technology workers aged 25 to 64 in the EU were classified as “senior” HRST in 2025. In this dataset, “senior” refers to workers aged 45 to 64. It does not mean senior manager, senior researcher, team lead, or decision-maker.

A high female share in the wider Human Resource Science and Technology (HRST) category does not parallel equal representation across scientists, engineers, manufacturing roles, senior posts, pay, research funding, or decision-making. These figures also reflect the occupational mix inside each country or region, not only structural progress across all areas of science and technology.

The Case Of Cyprus

Eurostat data places Cyprus’s overall science and technology employment at 37.2% of the labour force in 2025, slightly above the EU-27 figure of 36.9%, and above Greece at 26.8%, Malta at 33.9%, and Turkey at 18.2%. This figure covers the total share of the labour force employed in science and technology across all genders.

Progress Or Work-in-Progress?

52.5% in the broad category. 40.8% among scientists and engineers. 31.3% in manufacturing. Europe’s gender gap in science and technology hasn’t closed yet, and there is still work to be done to encourage and support more women to enter the field, especially in research and manufacturing.

Let’s not wait another decade for another couple of percentage points of hope.

eCredo
Aretilaw firm
The Future Forbes Realty Global Properties
Uol

Become a Speaker

Become a Speaker

Become a Partner

Subscribe for our weekly newsletter