Breaking news

Gender Equality Remains A Top Priority, Says Cypriot President

by THEFUTURE.TEAM

Gender equality remains a core priority for the Government, President Nikos Christodoulides stated on Wednesday during the presentation of the Commissioner for Gender Equality Josie Christodoulou’s report for March–December 2023.

Highlighting the Government’s commitment, President Christodoulides remarked, “There is still much work ahead, but we are encouraged by the progress we’re seeing. It is precisely these results that compel us to continue.” He emphasized that the report’s findings would be thoroughly examined by the Secretariat for Monitoring the Government’s Work to identify obstacles and inefficiencies, ensuring they are addressed in the 2025 annual planning.

Commissioner Christodoulou underscored the Government’s integrated approach, noting that policies promoting work-life balance, the increasing number of women in the Council of Ministers, education reforms, and comprehensive measures to combat violence against women are accelerating progress toward true gender equality. She also informed the President that Cyprus had climbed to 20th place in the European Institute for Gender Equality rankings this year.

“By integrating gender considerations across all Ministries and Deputy Ministries, we are advancing toward substantive equality between women and men,” Christodoulou said while acknowledging that significant challenges remain.

Deputy Minister to the President, Irene Piki, also attended the meeting, reflecting the Government’s united front on gender equality.

A Broader Perspective

While Cyprus doubles down on its commitment to gender equality, the global narrative presents a contrasting picture. In recent months, some companies and institutions have shifted away from Diversity, Equity, and Inclusion (DEI) initiatives, citing either a re-evaluation of priorities or criticism of their efficacy. Cyprus’ steadfast focus on equality amidst this backdrop serves as a reminder that achieving substantial change requires persistence, adaptability, and a clear vision—values that remain at the heart of the Christodoulides administration’s policies.

payabl. Launches Click To Pay With Visa To Help Merchants Improve Checkout Conversion And Reduce Fraud

by THEFUTURE.TEAM

payabl. has launched Click to Pay with Visa, a new card payment experience designed to help merchants reduce checkout friction, improve authorisation rates, and deliver a faster, more secure online payment journey.

WhatsApp Image 2026 04 16 at 10.37.46

Click to Pay replaces manual card number entry with a token-based checkout experience. Once a customer’s card is enrolled, they can complete purchases in just a few clicks, without re-entering card details. The result is a faster checkout that mirrors the ease of contactless payments in-store, while maintaining strong security standards.

For merchants, the impact is measurable. According to Visa, Click to Pay can deliver up to a 11% uplift in authorisation rates compared to manual card entry, alongside significant fraud reduction through network tokenisation. Faster checkout also helps reduce cart abandonment, particularly on mobile, where typing card details remains a major source of friction.

“With online checkout, every extra step costs conversion,” said Breno Oliveira, Chief Product Officer at payabl. “Visa Click to Pay removes one of the biggest points of friction at the moment of purchase. It helps merchants approve more legitimate transactions, reduce fraud exposure, and give customers the experience they already expect.” 

Visa Click to Pay is available through payabl. checkout, enabling merchants to activate the service without additional integration complexity. The solution works across devices and supports existing security flows, including 3D Secure where required.

“Consumers have come to expect a highly personalised, intuitive, and seamless payment experience, whether they’re buying a coffee, shopping online, or applying for a loan. Visa Click to Pay aims to meet these expectations by removing the need to manually enter card details, thus enhancing both security and the consumer experience in online card payments. With the support of network tokens, Visa Click to Pay enabled a more secure and smoother transaction process, available in many countries around the world. According to European VisaNet data, Visa Click to Pay may allow a 4.5% uplift in merchant sales, meaning a possible annual increase of €51 bn in SMB eCommerce sales in the UK and EU,” said Michael Ioannides, Country Manager, Visa Cyprus.

The launch forms part of payabl.’s broader focus on checkout optimisation, helping merchants improve conversion, approvals, and payment reliability at scale. Click to Pay with Visa is now live for eligible merchants across Europe. 

Checkout expectations are rising across Europe 

Insights from payabl.’s State of European Checkouts report underline why frictionless checkout experiences are becoming a commercial priority. The research found that consumers cite speed (46%), convenience (44%), and security (41%) as the top reasons for choosing a payment method. More than half of consumers (53%) are open to switching to newer payment methods and nearly half (48%) are open to one-click checkouts, provided the solution is backed by a trusted brand such as Visa.

“Checkout is no longer just the final step of a transaction,” said Oliveira. “It is a critical part of the overall customer experience. Our research shows that 43% of European consumers will not return to a site after a poor checkout experience. For merchants across the UK and Europe, that translates directly into lost customers and lost revenue.”

The launch forms part of payabl.’s broader focus on checkout optimisation, helping merchants improve conversion, approvals, and payment reliability at scale. Click to Pay with Visa is now live for eligible merchants across Europe.

Uol
eCredo
The Future Forbes Realty Global Properties
Aretilaw firm

Become a Speaker

Become a Speaker

Become a Partner

Subscribe for our weekly newsletter