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Ferrari’s Next Generation: 40% Of New Buyers Are Under 40

Ferrari is no longer just a dream for seasoned collectors—it’s becoming a status symbol for a younger, affluent audience. CEO Benedetto Vigna revealed that 40% of the luxury automaker’s new buyers are now under 40, a sharp rise from 30% just 18 months ago.

Speaking at CONVERGE LIVE in Singapore, Vigna credited this shift to Ferrari’s evolving appeal and its strategic focus on maintaining exclusivity. Despite growing demand, the Maranello-based company continues to limit production, ensuring its cars remain as coveted as ever.

Exclusivity Drives Desire

Ferrari’s approach to scarcity has long been a hallmark of the brand. Founder Enzo Ferrari famously declared, “We will always deliver one less car than the market demands.” Today, that philosophy remains intact—three-quarters of Ferrari’s sales still go to existing customers.

Vigna shared anecdotes illustrating the anticipation Ferrari buyers face. One 78-year-old client, eager to secure his Ferrari, lamented the two-year wait time. Meanwhile, a younger buyer, 37, wanted to ensure he received his car before turning 40. Vigna’s response? “Don’t worry, you’ll get it when you’re 39.”

The Future Is Electric

Looking ahead, Ferrari is set to make history with the launch of its first fully electric vehicle on October 9. This EV will be one of six new models debuting this year, reinforcing Ferrari’s commitment to offering a mix of combustion, hybrid, and fully electric cars.

While some loyal customers remain hesitant about an electric Ferrari, others see it as the only option. “We’re proud of this decision,” Vigna stated, emphasizing the company’s confidence in its three-tiered approach to the future of performance cars.

Ferrari’s ability to blend tradition with innovation is resonating with a new generation. And as younger buyers continue to flock to the brand, its legendary status is only set to grow.

Strained Household Finances: Eurostat Data Reveals Persistent Payment Delays Across Europe and in Cyprus

Improved Financial Resilience Amid Ongoing Strains

Over the past decade, Cypriot households have significantly increased their ability to manage debts—not only bank loans but also rent and utility bills. However, recent Eurostat data indicates that Cyprus continues to lag behind the European average when it comes to covering financial obligations on time.

Household Coping Strategies and the Limits of Payment Flexibility

While many families are managing their fixed expenses with relative ease, one in three Cypriots struggles to cover unexpected costs. This delicate balancing act highlights how routine payments such as mortgage installments, rent, and utility bills are met, but precariously so, with little room for unplanned financial shocks.

Breaking Down Payment Delays Across the European Union

Eurostat reports that nearly 9.2% of the EU population experienced delays with their housing loans, rent, utility bills, or installment payments in 2024. The situation is more acute among vulnerable groups: 17.2% of individuals in single-parent households with dependent children and 16.6% in households with two adults managing three or more dependents faced payment delays. In every EU nation, single-parent households exhibited higher delay rates compared to the overall population.

Cyprus in the Crosshairs: High Rates of Financial Delays

Although Cyprus recorded a notable 19.1 percentage point improvement from 2015 to 2024 in delays related to mortgages, rent, and utility bills, the island nation still ranks among the top five countries with the highest delay rates. As of 2024, 12.5% of the Cypriot population had outstanding housing loans or rent and overdue utility bills. In contrast, Greece tops the list with 42.8%, followed by Bulgaria (18.7%), Romania (15.3%), Spain (14.2%), and other EU members. Notably, 19 out of 27 EU countries reported delay rates below 10%, with Czech Republic (3.4%) and Netherlands (3.9%) leading the pack.

Selective Improvements and Emerging Concerns

Between 2015 and 2024, the overall EU population saw a 2.6 percentage point decline in payment delays. Despite this, certain countries experienced increases: Luxembourg (+3.3 percentage points), Spain (+2.5 percentage points), and Germany (+2.0 percentage points) saw a rise in payment delays, reflecting underlying economic pressures that continue to challenge financial stability.

Economic Insecurity and the Unprepared for Emergencies

Another critical indicator explored by Eurostat is the prevalence of economic insecurity—the proportion of the population unable to handle unexpected financial expenses. In 2024, 30% of the EU population reported being unable to cover unforeseen costs, a modest improvement of 1.2 percentage points from 2023 and a significant 7.4 percentage point drop compared to a decade ago. In Cyprus, while 34.8% still report difficulty handling emergencies, this marks a drastic improvement from 2015, when the figure stood at 60.5%.

A Broader EU Perspective

Importantly, no EU country in 2024 had more than half of its population facing economic insecurity—a notable improvement from 2015, when over 50% of the population in nine countries reported such challenges. These figures underscore both progress and persistent vulnerabilities within European households, urging policymakers to consider targeted measures for enhancing financial resilience.

For further insights and detailed analysis, refer to the original reports on Philenews and Housing Loans.

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