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Famagusta District Debuts AI-Powered Digital Assistant For Enhanced Tourism Experience

The Famagusta Regional Tourism Board (Etap) has taken a bold step toward redefining visitor engagement. In collaboration with the Deputy Ministry of Tourism, the district sets a new benchmark by implementing an AI-powered digital assistant—making Famagusta the first tourist destination in Cyprus to adopt such advanced technology.

Enhancing Visitor Engagement Through Personalization

Developed by RevitUp, the assistant delivers reliable, real-time information tailored to every visitor’s needs. This intelligent tool offers insights on local attractions, beaches, cultural events, and practical information such as museum operating hours, transport details, and navigation via Google Maps. Supporting 194 languages, it serves as a personal, around-the-clock digital guide accessible on the official tourism website at visitfamagusta.com.cy and directly via ai.visitfamagusta.com.cy.

Pioneering Digital Transformation In Tourism

Etap emphasizes that artificial intelligence is fundamentally reshaping how travelers explore destinations. By moving beyond traditional digital platforms, the district’s enhanced digital landscape now includes a mobile application and a 360-degree virtual tour of historical landmarks—elements that complement the AI digital assistant. This integrated approach not only modernizes the visitor experience but also positions Famagusta as a leader in the realm of Cypriot tourism innovation.

Setting New Standards For The Travel Industry

With its forward-thinking strategy, Famagusta has redefined the tourism experience through cutting-edge technology. This initiative is a testament to the region’s commitment to digital transformation and customer-centric solutions, offering an exemplary model for the global travel industry.

Eurobank Posts Robust 2025 Profitability And Strategic Expansion In Cyprus

Overview And Strategic Expansion

Eurobank reported financial results for 2025, showing continued growth and expansion in several markets, including Cyprus. According to the bank’s annual report, developments during the year included the integration of local banking operations, insurance activities and the completion of the acquisition of Hellenic Bank.

Key Financial Metrics And Operational Highlights

The report indicates that total group assets increased to €108 billion in 2025, compared with €101.2 billion in the previous year, representing an increase of €6.8 billion. Eurobank operates across several financial sectors, including retail and corporate banking, asset management, treasury operations, capital markets, investment property and insurance services. Growth in assets was supported by increases in gross customer loans and investment securities. Lending activity remained strong in business financing, while household credit also recorded steady growth during the year.

Capital Market Transactions And Capital Structure Strengthening

During 2025, Eurobank carried out several capital market transactions aimed at strengthening its capital structure. These included the issuance of subordinated Tier 2 notes and senior preferred notes through private placements. The bank also completed the early redemption of existing Tier 2 instruments. Such transactions form part of the bank’s approach to managing its capital structure and meeting regulatory requirements.

Expansion In Cyprus And Mergers

Cyprus remains an important market in Eurobank’s international strategy. The bank completed the acquisition of Hellenic Bank and consolidated CNP Cyprus Insurance Holdings, which has been renamed ERB Cyprus Insurance Holdings Limited. The merger was finalized on December 3, 2025 and forms part of the bank’s strategy to combine banking and insurance services in the Cypriot market.

Outlook And The Eurobank 2030 Transformation Plan

Looking ahead, Eurobank’s strategy for the period 2026 to 2028 includes targets related to profitability and shareholder returns, with a payout ratio above 50%, subject to regulatory approval. The bank also continues to implement initiatives under the Eurobank 2030 Transformation Plan. These initiatives focus on digital transformation, the use of artificial intelligence and new operational models aimed at improving efficiency.

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