Eurobank Asset Management Mfmc: Redefining Asset Management Leadership In Greece

Market Leadership Solidified

Eurobank Asset Management Mfmc has reaffirmed its position as Greece’s leading asset manager. According to Maria Koletta, Head of Sales and Assistant General Manager, data from the Hellenic Fund and Asset Management Association confirms the firm held a 25.14 percent market share at the close of May 2025, a testament to its enduring market strength.

Legacy Of Expertise And Innovation

As an integral part of the Eurobank Group—one of the region’s most influential systemic banking institutions—Eurobank Asset Management Mfmc has consistently set new benchmarks in wealth management. With nearly 30 years of expertise, the firm offers a comprehensive suite of investment solutions that cater to both institutional investors and high net worth individuals. Its sustained presence in Greece and Cyprus underscores a deep-rooted commitment to the regional financial landscape, driven by a legacy of trust, localized insights, and a global perspective on financial markets.

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Commitment To Global Standards And Responsible Investing

Investment strategies at Eurobank Asset Management Mfmc are anchored in research-driven insights and global best practices. The firm distinguishes itself through prudent risk management, sophisticated portfolio construction, and an unwavering commitment to sustainable finance. As the first asset management firm in Greece to join the Principles for Responsible Investment initiative, it leads the way in integrating ESG criteria into investment decisions—demonstrating a forward-thinking blend of profitability with social and environmental responsibility.

Proven Performance And Technological Innovation

In an era of complex economic challenges, Eurobank Asset Management Mfmc has consistently outperformed its peers across various asset classes. This outstanding performance is attributed to its meticulous approach to risk management and its strategic alliance with the parent bank, Eurobank, which affords unparalleled access to global research and infrastructure. Furthermore, the firm’s commitment to leveraging state-of-the-art investment tools helps it stay ahead of market trends, ensuring that its sophisticated investment solutions remain both agile and resilient.

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Cyprus Hits Historic Tourism Peak As Overtourism Risks Mount

by THEFUTURE.TEAM

February 13, 2026

Record-Breaking Performance In Tourism

Cyprus’ tourism sector achieved unprecedented success in 2025 with record-breaking arrivals and revenues. According to Eurobank analyst Konstantinos Vrachimis, the island’s performance was underpinned by solid real income growth and enhanced market diversification.

Robust Growth In Arrivals And Revenues

Total tourist arrivals reached 4.5 million in 2025, rising 12.2% from 4 million in 2024, with momentum sustained through the final quarter. Tourism receipts for the January–November period climbed to €3.6 billion, marking a 15.3% year-on-year increase that exceeded inflation. The improvement was not driven by volume alone. Average expenditure per visitor increased by 4.6%, while daily spending rose by 9.2%, indicating stronger purchasing power and higher-value tourism activity.

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Economic Impact And Diversification Of Source Markets

The stronger performance translated into tangible gains for the broader services economy, lifting real tourism-related income and overall sector turnover. Demand patterns are also shifting. While the United Kingdom remains Cyprus’ largest source market, its relative share has moderated as arrivals from Israel, Germany, Italy, the Czech Republic, the Netherlands, Austria, and Poland have expanded. This gradual diversification reduces dependency on a single market and strengthens resilience against external shocks.

Enhanced Air Connectivity And Seasonal Dynamics

Air connectivity has improved markedly in 2025, with flight volumes expanding substantially compared to 2019. This expansion is driven by increased airline capacity, enhanced route coverage, and more frequent flights, supporting demand during shoulder seasons and reducing overreliance on peak-month flows. Seasonal patterns remain prominent, with arrivals building through the spring and peaking in summer, thereby bolstering employment, fiscal receipts, and corporate earnings across hospitality, transport, and retail sectors.

Structural Risks And Future Considerations

Despite strong headline figures, structural challenges remain. The European Commission’s EU Tourism Dashboard highlights tourism intensity, seasonality, and market concentration as key risk indicators. Cyprus records a high ratio of overnight stays relative to its resident population, signalling potential overtourism pressures. Continued reliance on a limited group of origin markets also exposes the sector to geopolitical uncertainty and sudden demand swings. Seasonal peaks place additional strain on infrastructure, housing availability, labour supply, and natural resources, particularly water.

Strategic Investment And Market Resilience

Vrachimis concludes that sustained growth will depend on targeted investment, product upgrading, and continued market diversification. Strengthening year-round offerings, improving infrastructure capacity, and promoting higher-value experiences can help balance demand while preserving long-term competitiveness. These measures are essential not only to manage overtourism risks but also to ensure tourism remains a stable pillar of Cyprus’ economic development.

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