In a strategic move to strengthen its presence in the Australian financial market, eToro, a global trading and investment platform, has announced the acquisition of Australian broker Spaceship for AUD 80 million. The deal, which is subject to regulatory approval, marks another significant step in eToro’s ongoing expansion efforts, as it seeks to solidify its position in the competitive landscape of financial technology.
Spaceship, an Australian fintech firm that focuses on superannuation and investment products, has built a reputation for offering simple and accessible investment solutions to a younger demographic. Launched in 2016, the company has aimed to modernise Australia’s investment approach, particularly in the realm of superannuation. Its acquisition by eToro, which boasts a community of over 32 million users globally, reflects a growing trend of consolidation in the fintech sector as major players seek to diversify their portfolios and capture new customer segments.
Strengthening eToro’s Footprint in Australia
For eToro, this acquisition is not just about geographical expansion but also about gaining access to new markets and tapping into the unique superannuation market, which is estimated to be worth over AUD 3.5 trillion. By acquiring Spaceship, eToro is positioning itself to offer a broader range of financial services in a country where the demand for self-directed investment options is rapidly increasing.
Yoni Assia, CEO of eToro, remarked on the acquisition as a move that underscores the company’s commitment to providing diverse financial products and services to meet the evolving needs of investors worldwide. “This acquisition is aligned with our vision to empower people to grow their knowledge and wealth,” Assia stated, indicating that Spaceship’s integration would enable eToro to offer enhanced investment tools and products tailored to Australian investors.
The acquisition of Spaceship also signals a broader trend of consolidation within the fintech sector, where established firms are acquiring smaller players to scale their operations and capture market share. For eToro, this acquisition comes on the heels of other strategic moves aimed at broadening its global footprint, including previous partnerships and acquisitions in Europe and the United States.