European Securities and Markets Authority published key findings from its 2025 Call for Evidence on retail investment. The consultation examines barriers that limit retail investor participation in EU capital markets. According to ESMA, the feedback will inform future regulatory adjustments aimed at simplifying investment processes.
Enhancing Disclosure Clarity
Stakeholder feedback indicated that investor disclosures are often lengthy and difficult to navigate. Market participants and consumer groups said many documents are not adapted for digital platforms. ESMA said simplifying disclosure formats could help investors better understand investment products and associated risks. The authority also highlighted the importance of clearer, mobile-friendly information.
Follow THE FUTURE on LinkedIn, Facebook, Instagram, X and Telegram
Simplifying Suitability Assessments
ESMA also reviewed suitability and appropriateness assessments used when recommending investment products. These checks are designed to ensure products match an investor’s knowledge, experience and risk profile. Several stakeholders said the process can be complex, particularly for simple investment products and digital investment platforms. Regulators said future changes could introduce more proportional requirements.
Clarifying Sustainability Preferences
The report also addressed sustainability preference rules introduced under the Markets in Financial Instruments Directive II. Market participants said these requirements have increased the complexity of investor assessments. ESMA said it is examining ways to simplify how sustainability preferences are incorporated into the investment process.
Collaborative Efforts To Drive Change
Feedback from the consultation will inform ESMA’s technical advice on delegated acts under MiFID II. This work is also linked to the European Union’s Retail Investment Strategy. ESMA Chair Verena Ross said improving the retail investor experience remains a priority. “Enhancing the investor journey is one of ESMA’s flagship projects to facilitate simplification and reduce burden for participants in financial markets,” Ross said. She added that cooperation between regulators, market participants, EU institutions and national governments will be necessary to improve investor access.
Addressing Broader Market Challenges
Stakeholders also highlighted additional barriers affecting retail investment participation. These include limited financial literacy, high fees and difficulties comparing investment products. Cross-border tax rules and low levels of investor trust were also identified as challenges. Feedback from the consultation will support ESMA’s ongoing work on retail investment policy in the European Union.







