Encouraging Signs Emerge For Cyprus Tourism Despite Demand Challenges

by THEFUTURE.TEAM

April 21, 2026

Sector Outlook And Strategic Dialogue

Cyprus tourism stakeholders reported early signs of stabilization during a period of subdued demand, according to discussions held at the Deputy Ministry of Tourism. The meeting focused on recent market signals and potential measures to address ongoing challenges across the sector.

Expert Insights And Collaborative Measures

Deputy Minister of Tourism Kostas Koumis chaired the session, bringing together representatives from ключових галузевих організацій. Participants included the Cyprus Chamber of Commerce and Industry (Keve), the Employers and Industrialists Federation (Oev), the Cyprus Hotel Association (Pasyxe), the Association of Cyprus Tourist Enterprises (Stek), the Association of Cyprus Travel & Tourism Agents (ACTTA), the Cyprus Hotel Managers Association (Pasydixe), and Hermes Airports.

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Participants reviewed recent tourism data and discussed practical steps aimed at reversing the current slowdown. Emphasis was placed on coordinated action across institutions and the private sector.

Forward-Looking Strategies And Unified Communication

Recent weeks have shown a modest improvement in conditions compared to earlier in the season, according to stakeholders. Despite this, demand remains below expected levels, requiring continued monitoring and targeted intervention.

Industry representatives stressed the importance of sustained coordination and clear communication to support recovery. A unified approach across the tourism ecosystem is expected to play a central role in stabilizing performance in the coming months.

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Eurobank Launches First UPI Cross-Border Payment From Greece To India

by THEFUTURE.TEAM

July 10, 2026

Eurobank has launched its first cross-border payment from Greece to India through the Unified Payments Interface (UPI), marking a new step in the bank’s international expansion and its strategy to strengthen financial ties between Europe and India.

The transaction, completed in cooperation with NPCI International, follows the launch of Eurobank’s new payment service. The inaugural payment was made in the presence of India’s Commerce and Industry Minister Piyush Goyal, Eurobank Chief Executive Fokion Karavias and senior executives from NPCI International.

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A Strategic Bet On India’s Digital Payments Ecosystem

According to Eleftherios Vlachogiannis, Eurobank’s head of transaction banking, the service currently supports outgoing payments by Indian citizens living in Greece to recipients in India, representing the first phase of a broader collaboration with NPCI International.

UPI is operated by NPCI International. By integrating the system into its e-banking platform and mobile app, Eurobank enables customers to make real-time transfers.

“The most important aspect is the philosophy behind the initiative,” Vlachogiannis said. “Instead of creating another closed payment system, we are integrating mature and internationally recognised payment ecosystems into the bank’s services so customers enjoy a simple, secure and modern transaction experience.”

He added: “Innovation creates value when it delivers a genuine benefit for the customer.”

Building A Financial Bridge Between Europe And India

The UPI launch follows Eurobank’s opening of a representative office in Mumbai, making it the first Greek and Cypriot bank with a physical presence in India. The bank has also expanded its presence through the India-Greece-Cyprus Business and Investment Council, a technology centre in Pune and partnerships with Indian institutions.

Vlachogiannis said India’s economic growth and closer ties with the European Union support the bank’s long-term strategy. He also pointed to progress in negotiations on the EU-India Free Trade Agreement.

Mumbai Office Serves As A Regional Business Hub

Eurobank’s Mumbai office supports businesses seeking to establish operations between India, Greece, Cyprus and the wider European market. It provides access to banking services, business networks and market support.

For Greek companies expanding into India, the bank offers international payments, foreign exchange management, trade finance and supply chain finance. Indian businesses investing in Greece, Cyprus or elsewhere in the European Union can also access financing and corporate banking services through Eurobank.

Aiming To Strengthen The India-Europe Corridor

Looking ahead, Eurobank said it will continue investing in technology, international payments, trade finance and partnerships with Indian organisations.

“Our ambition is to act not only as a banking services provider but also as a strategic partner for businesses and investors seeking to benefit from the opportunities created by this dynamic market,” Vlachogiannis said.

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