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Doers Summit Expands To Dubai, Connecting Global Ecosystems

The Doers Company and Dubai Integrated Economic Zones Authority (DIEZ) have signed a strategic agreement to host the first Middle East edition of Doers Summit at Dubai Silicon Oasis in November 2025, connecting Europe, the Middle East, South Asia, and beyond.

Doers Summit Expands To Dubai, Connecting Global Ecosystems

A signing ceremony was held in Dubai, attended by His Excellency Dr. Mohammed Al Zarooni, Executive Chairman of DIEZ, and Demetris Skourides, Chief Scientist for Research, Innovation & Technology at the Government of the Republic of Cyprus, underscoring government-level support for cross-border entrepreneurship and innovation.

“Hosting this renowned Summit with The Doers Company aligns with Dubai’s Economic Agenda D33 and our commitment to positioning Dubai as a global leader in economic and digital growth,” said Badr Buhannad, Deputy Director General of Dubai Silicon Oasis.

The Dubai edition aims to bring together over 3,000 participants, including startups, venture capital funds, and ecosystem leaders, catalysing cross-border collaboration and capital access while maintaining the Doers Summit’s experience-led format of high-impact networking, curated content, and actionable deal-making.

Reflect Festival Becomes Doers Summit: A Unified Vision for Global Doers

This expansion to Dubai comes at a pivotal moment for The Doers Company, as it unifies all its flagship events under a single global brand.

Since its inception in 2018, Reflect Festival has grown from a local gathering in Limassol into one of Europe’s leading technology and entrepreneurship events, welcoming over 50,000 founders, investors, and operators across Limassol, Athens, and city meetups throughout Europe. Now, Reflect Festival evolves into Doers Summit, aligning a vision to create a single, global gathering of doers that fosters meaningful connections and builds ecosystems where it matters most.

“Reflect Festival was close to many of us, but evolving it into Doers Summit was about clarity of purpose,” says Stylianos Lambrou, Co-founder and CEO of The Doers Company. “Now, we are building a global gathering that creates the partnerships and opportunities shaping what’s next.”

The move to Dubai marks a natural progression, connecting Europe, the Middle East, South Asia, and beyond while maintaining the experience-led approach that defines Doers Summit: curated content, high-impact networking, and real-world deal-making.

“This is more than scaling an event, it’s scaling a movement,” adds Dusan Duffek, Co-founder and Managing Partner at The Doers Company. “We’re creating moments of convergence where regions connect, ideas collide, and real deals happen.”

With Dubai, Athens, and Limassol now under the unified Doers Summit banner, The Doers Company is laying the groundwork for a truly global ecosystem where doers can continue to learn, connect, and build what’s next, together.

Middle East Tensions Cast Uncertainty Over Cyprus Tourism Sector

Cyprus’ tourism sector is entering a period of heightened uncertainty as regional tensions in the Middle East begin to affect travel sentiment. Although the country is not directly involved in the conflict, industry stakeholders report growing caution among travelers, tour operators and hospitality businesses.

Heightened Concern Across The Sector

Tourism officials and industry representatives are closely monitoring developments. While maintaining a measured public stance, they remain in contact with international partners and travel operators to assess potential changes in travel programs. Despite the uncertainty, many industry figures believe that once tensions ease, targeted marketing campaigns and competitive pricing could help restore Cyprus’ position as a preferred Mediterranean destination.

Operational Adaptations And Labour Considerations

According to reports by Philenews, hotel operators recently met with representatives of the Deputy Ministry of Tourism to discuss the operational challenges emerging from the situation. Labour issues were a central focus of the discussions. Many hotel businesses had originally planned to reopen in March to align with travel agents’ seasonal programs and extend the tourism season. Other establishments had scheduled openings in early April to capitalize on the Easter holiday period for both Catholic and Orthodox travelers.

Revised Timelines Amid Uncertainty

These plans are now being reassessed. Some hotel operators have proposed extending the full suspension of staff employment for up to two additional months, potentially until the end of April, while awaiting clearer developments in the region.

Such a decision would prolong the current period of unemployment for many tourism workers, highlighting the economic impact the crisis could have on the sector. An alternative proposal involves partial reopening, allowing hotels to operate with only essential personnel based on confirmed bookings. Industry representatives also discussed the possibility of requesting financial assistance from the European Union to offset potential losses.

Mixed Signals For The Summer Season

Despite the uncertainty, travel agents have so far maintained their scheduled flight programs to Cyprus for the summer period, including charter flights between May and October. This suggests that confidence in the destination remains relatively stable among some market segments.

At the same time, hotel operators report cancellations not only for the March–April period but also for certain summer bookings, while demand for new reservations has slowed. Industry stakeholders nevertheless remain hopeful that an easing of regional tensions would quickly restore traveler confidence.

Air Connectivity Gradually Restored

Air connectivity with key markets is also beginning to stabilize. Hermes Airports recently confirmed that several routes between Cyprus and European destinations have resumed. Emirates has restarted flights to Larnaca, strengthening connections with international markets. Haris Papacharalambous, president of the Association of Cyprus Travel and Tourism Agents (ACTTA), noted that the return of routes from the United Kingdom and airlines within the Lufthansa Group is gradually restoring Cyprus’ connectivity with major tourism markets.

While the tourism industry braces for continued volatility, the consensus remains that a swift end to the hostilities in the Middle East is essential for Cyprus to regain its historical vibrancy as a top tourist destination.

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