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Decentralized Social Media App Own Launches Amid TikTok Exit Deadline

by THEFUTURE.TEAM

June 18, 2025

As TikTok faces an impending U.S. operational deadline, a new decentralized social media platform, Own, has entered public beta. This initiative arrives as a strategic response to market shifts, offering a comprehensive alternative for content creators and users alike.

Forging a New Path With Blockchain Innovation

Own distinguishes itself by incorporating blockchain technology into its core framework, harnessing a token-based economy to reward content creators without imposing restrictive follower or post thresholds. The platform’s unique model enables creators to earn revenue irrespective of geolocation, fostering a more equitable environment for monetization.

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Leadership With a Proven Track Record

Developed by industry veterans Amir Kaltak (CEO) and Katia Zaitsev (COO), the app benefits from their extensive experience, including the co-founding of the web3 company Lexit. Additionally, Sarah Mick (CCO) brings valuable insights from her tenure at major dating apps such as Tinder and Bumble. This leadership team underpins Own’s commitment to redefining content monetization and ownership.

Revolutionary Token Economy and Monetization Strategy

At the heart of Own’s system is the $OWN Token, awarded based on video engagement and fully tradeable on the open market. Kaltak emphasizes that this approach not only democratizes revenue sharing but also introduces consistent market demand, ensuring long-term price resilience. The platform sets a new standard, charging creators only minimal fees on tipping, sponsorship, and in-app commerce, a stark improvement compared to traditional platforms like TikTok.

Enhanced Monetization Features and Global Reach

Creators on Own could earn up to 50% more than on other platforms. With lower deductions on tips, sponsorships, and Own Shops, the platform maximizes revenue retention—for instance, creators keep 95% of their earnings from in-app sales. Additional revenue streams, such as content licensing, are supported by blockchain-verified ownership, allowing fair resale deals to brands.

User Engagement and Community Governance

The innovative ranking system empowers viewers to upvote or downvote content, similar to Reddit, allowing high-engagement posts to gain greater exposure. This community-driven oversight not only democratizes content visibility but also reinforces the platform’s commitment to fair play and transparency.

Looking Ahead: Strategic Rollouts and Market Impact

Own is slated to roll out monetization features by the third quarter, with its e-commerce component, Own Shop, following in beta later in the year. With nearly 40,000 users already on the waitlist and over $5 million raised from notable investors, Own is well-positioned to disrupt social media dynamics globally.

The convergence of decentralized technology and equitable monetization marks a significant evolution in the digital content landscape, challenging incumbent platforms to rethink their revenue models while enhancing creator empowerment at scale.

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Moonshot’s Kimi K2: A Disruptive, Open-Source AI Model Redefining Coding Efficiency

by THEFUTURE.TEAM

July 14, 2025

Innovative Approach to Open-Source AI

In a bold move that challenges established players like OpenAI and Anthropic, Alibaba-backed startup Moonshot has unveiled its latest generative artificial intelligence model, Kimi K2. Released on a late Friday evening, this model enters the competitive AI landscape with a focus on robust coding capabilities at a fraction of the cost, setting a new benchmark for efficiency and scalability.

Cost Efficiency and Market Disruption

Kimi K2 not only offers superior performance metrics — reportedly surpassing Anthropic’s Claude Opus 4 and OpenAI’s GPT-4.1 in coding tasks — but it also redefines pricing models in the industry. With fees as low as 15 cents per 1 million input tokens and $2.50 per 1 million output tokens, it stands in stark contrast to competitors who charge significantly more. This cost efficiency is expected to attract large-scale and budget-sensitive deployments, enhancing its appeal across diverse client segments.

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Benchmarking Against Industry Leaders

Moonshot’s announcement on platforms such as GitHub and X emphasizes not only the competitive performance of Kimi K2 but also its commitment to the open-source model—rare among U.S. tech giants except for select initiatives by Meta and Google. Renowned analyst Wei Sun from Counterpoint highlighted its global competitiveness and open-source allure, noting that its lower token costs make it an attractive option for enterprises seeking both high performance and scalability.

Industry Implications and the Broader AI Landscape

The introduction of Kimi K2 comes at a time when Chinese alternatives in the global AI arena are garnering increased investor interest. With established players like ByteDance, Tencent, and Baidu continually innovating, Moonshot’s move underscores a significant shift in AI development—a focus on cost reduction paired with open accessibility. Moreover, as U.S. companies grapple with resource allocation and the safe deployment of open-source models, Kimi K2’s arrival signals a competitive pivot that may influence future industry standards.

Future Prospects Amidst Global AI Competition

While early feedback on Kimi K2 has been largely positive, with praise from industry insiders and tech startups alike, challenges such as model hallucinations remain a known issue in generative AI. However, the model’s robust coding capability and cost structure continue to drive industry optimism. As the market evolves, the competitive dynamics between new entrants like Moonshot and established giants like OpenAI, along with emerging competitors on both sides of the Pacific, promise to shape the future trajectory of AI innovation on a global scale.