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Cyta Wins Five Ookla Mobile Network Awards In Cyprus

Telecommunications provider Cyta has once again solidified its leading position in Cyprus, securing five major distinctions from Ookla on Wednesday for the second time in 2025.

Performance Across Key Areas

The awards reflect Cyta’s performance across several mobile network metrics, including speed, video streaming quality, and gaming performance.

According to Ookla data collected through the Speedtest by Ookla platform, Cyta recorded the highest overall mobile speeds in Cyprus. The company has now been ranked the fastest mobile network in the country for the fifth consecutive year based on user measurement data.

Award-Winning Distinctions

Cyta received the Fastest Mobile Network award as well as the Best Mobile Network distinction, which is based on Ookla’s Connectivity Score. This score combines indicators such as Speed Score, Web Browsing Score, and Video Streaming Score. The company also received the Fastest 5G Network award, reflecting the performance of its 5G infrastructure.

Additional recognitions included Best Mobile Video Experience, awarded for video streaming performance, and Best Mobile Gaming Experience, which evaluates factors such as latency and network responsiveness.

Strategic Implications for Digital Evolution

Cyta Chief Commercial Officer George Metzakis said the results reflect improvements in network performance across different user activities, including calls, data usage, streaming services, and online gaming. The awards highlight the role of mobile network performance in supporting digital services and connectivity across Cyprus.

ECB Raises Deposit Facility Rate For First Time In Nearly Two Years

Economic Shift: ECB Reverses Years Of Declining Rates

The European Central Bank (ECB) confirmed its first interest rate increase in nearly two years, raising the deposit facility rate in response to inflationary pressures and geopolitical uncertainty. Marking a shift in monetary policy, the move follows a period of rate cuts aimed at supporting economic activity and easing financing conditions.

Reevaluation Of Bank Liquidity Strategies

Although the immediate impact will be felt by only part of the borrowing market, the decision carries broader implications for banks. During the period of lower rates, banks maintained significant amounts of excess liquidity with the ECB as returns on these funds declined alongside deposit rates. With the deposit facility rate increasing by 0.25 percentage points to 2.25% from 2.00%, returns on surplus liquidity are expected to improve.

Higher interest rates, however, could also increase borrowing costs and influence lending conditions across the banking sector.

Transitioning Investment Approaches And Market Dynamics

Banks had already begun diversifying the use of excess liquidity through investments in bonds and by expanding lending activities.

Successive reductions in the deposit facility rate from 3.00% at the end of 2024 through four consecutive cuts in early 2025 reflected a more accommodative policy stance as inflation pressures moderated.

Sectoral Impact And Future Outlook

Data from the ECB’s 2025 monetary policy report show that liquidity in the Cypriot banking system declined from €19.2 billion at the end of 2024 to €18.6 billion by the close of 2025. Despite the reduction, liquidity levels remained elevated. Outstanding loans increased from €27.6 billion to €31.7 billion, while deposits recorded a slight decline. Customer deposits continued to account for the vast majority of funding. By the fourth quarter of 2025, they represented 95% of total liabilities, highlighting their importance as the banking sector’s primary source of financing.

Changes in ECB rates are expected to influence how banks manage liquidity and allocate capital as monetary conditions evolve.

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