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Cyprus Tourism Sector Assesses Impact Of Middle East Conflict

Heightened Concerns Across The Sector

Tourism operators in Cyprus are assessing the potential impact of the ongoing conflict in the Middle East on travel demand. Authorities, hospitality businesses and travelers are monitoring developments as regional instability begins to influence booking patterns and tourism activity.

Industry Leaders Monitor Developments

Representatives of the hospitality sector are closely following the situation. During consultations with officials from the Deputy Ministry of Tourism, hotel owners discussed possible operational adjustments in response to the developments in the region. Participants in the discussions noted that targeted promotional campaigns and pricing strategies could help support demand if regional conditions stabilize.

Contemplating Extended Operational Suspension

Several hotel operators had planned to reopen in March in order to serve travel agency programs and extend the tourist season. Early April reopenings were also scheduled to coincide with the Easter holiday period. However, these plans are currently being reassessed.

Some operators have proposed extending the suspension of hotel operations for up to two months, potentially until late April. Another option under discussion involves partial reopening, allowing hotels to operate with reduced staffing levels based on confirmed bookings. Industry representatives have also raised the possibility of seeking financial support from the European Union to offset economic losses linked to the regional crisis.

Summer Season Uncertainty And Flight Adjustments

Travel agents have maintained their planned charter flight schedules for the summer season, which typically runs from May to October. However, several cancellations have been reported for the March–April period as well as for some summer bookings, indicating softer demand in certain markets.

Industry representatives say booking activity may recover if regional conditions stabilize.

Restoration Of Air Connectivity

Air connectivity between Cyprus and several European destinations is gradually being restored. Hermes Airports confirmed the resumption of some routes connecting Cyprus with international markets. Emirates has resumed flights from Dubai to Larnaca. Haris Papacharalambous, president of the Association of Cyprus Travel & Tourism Agencies (ACTTA), said the return of flights operated by British airlines and the Lufthansa Group could support the recovery of tourism bookings.

Tourism stakeholders continue to monitor developments as the sector evaluates the potential impact of regional instability on travel demand.

Bank of Cyprus Upgrade Signals Fresh Optimism For Greek And Cypriot Banks

Regional Banks Enter A More Favorable Cycle

Bank of Cyprus and Eurobank are well positioned to benefit from a renewed re-rating of Greek and Cypriot bank stocks, according to Cyprus-based investment firm Roemer Capital, which upgraded Bank of Cyprus to a buy rating and reaffirmed its positive view on Eurobank.

The firm cited easing geopolitical tensions, resilient economic growth in Greece and Cyprus, lower funding costs and Greece’s expected transition to developed-market status as the main factors supporting the sector.

Roemer Capital also lowered its cost of equity assumptions, updated its forecasts following first-quarter 2026 results and extended its valuation horizon to the end of 2027, raising target prices across its banking coverage.

Bank Of Cyprus Gets The Largest Upgrade

Bank of Cyprus received the biggest revision, with Roemer Capital upgrading the stock from hold to buy and setting a target price of €11.10, implying potential total upside of 27%.

The firm highlighted the bank’s strong capital generation, profitability and projected 100% dividend payout, describing it as the strongest capital-return story among the banks under coverage. Roemer Capital maintained its buy rating on Eurobank, assigning a target price of €4.90 and forecasting potential upside of 28%. The report said the bank is well placed to benefit from loan growth, improving operating performance and merger-and-acquisition synergies.

National Bank of Greece and Piraeus Bank also retained buy ratings, with expected returns ranging from 25% to 36%. Optima Bank was upgraded to buy, while Alpha Bank remained at hold on valuation grounds.

Why Growth Still Sets The Region Apart

According to Roemer Capital, Greek and Cypriot banks continue to benefit from stronger economic fundamentals than many western European peers. The report pointed to faster economic growth, healthier balance sheets, low levels of non-performing exposures, capital ratios approaching 20% and strong customer deposit bases.

Analysts expect performing loans across the sector to grow at a compound annual rate of 6% to 8% through 2028, supported by private investment, digitalisation, green manufacturing, supply-chain expansion and a gradual recovery in household lending.

The report also said the conclusion of lending under the EU Recovery and Resilience Facility is unlikely to materially affect credit growth, as banks have already shifted back towards traditional commercial lending. Roemer Capital expects Euribor to remain between 2.2% and 2.5%, a level it believes should support both lending activity and net interest margins.

Geopolitics, Valuation And Market Structure Support The Case

The report said improving geopolitical conditions have strengthened the investment outlook, noting that Brent crude prices have largely returned to pre-war levels while Greek government bond yields have stabilised at around 3.5%. Although geopolitical risks remain, Roemer Capital believes the likelihood of a major inflationary shock or significant pressure on bank profitability has eased.

Another important catalyst identified by the firm is Greece’s expected promotion to developed-market status by FTSE Russell, STOXX and MSCI over the coming months.

According to the report, the reclassification should improve liquidity and attract a broader base of international investors. Roemer Capital also said Euronext’s acquisition of the Athens Exchange is expected to strengthen market infrastructure and increase international visibility, particularly for Bank of Cyprus and Optima Bank.

The firm noted that Bank of Cyprus has already benefited from its Athens listing, with average daily trading value increasing from less than €400,000 before its September 2024 move to nearly €6 million afterwards.

Economic Momentum Remains A Core Tailwind

Roemer Capital said both Greece and Cyprus have moved beyond post-crisis recovery and are now supported by private-sector-led growth. For Cyprus, the report highlighted recent tax reform and efforts to simplify the legal and regulatory framework, while also noting that limited foreign banking competition continues to support domestic lenders.

Overall, Roemer Capital expects Greek and Cypriot banks to remain well-positioned for profitable loan growth over the coming years.

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