Cyprus tourism recovered during the peak summer season, narrowing the gap with 2025’s record performance after a sharp downturn in March and April, according to Eurobank Research.
Summer Demand Recovered After Spring Shock
Tourist arrivals in July were 1.1% below July 2025, improving from a 1.7% decline in June and sharp drops of 30.7% in March and 27.6% in April. The recovery followed renewed instability in the Middle East and disruption to air travel earlier in the year, which weakened visitor flows.
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Air Connectivity Held Firm
Passenger traffic at Cyprus airports fell 3.7% in the first seven months, while commercial flights declined only 0.9%. The gap suggests airlines largely maintained routes and capacity, with weaker passenger numbers reflecting lower demand and load factors rather than widespread cancellations.
Source Markets Show Uneven Recovery
Arrivals from January to July remained 8% below the same period in 2025, representing about 193,000 fewer visitors. Israel was the strongest major source market, with arrivals up 8.6% and contributing about 25,000 additional visitors, while the UK, Cyprus’ largest source market, fell 11.1%, accounting for roughly 90,000 of the overall decline.
Poland was broadly stable, while Germany, Greece and Scandinavian markets recorded more moderate declines. Eurobank Research said the figures point to a temporary demand shock rather than a structural deterioration in Cyprus’ tourism connectivity.
Hotels Recover Ground After A Difficult Spring
The summer recovery also supported aviation, transport, retail and food services. Government spokesman Konstantinos Letymbiotis said tourism had remained resilient, with first-half arrivals still slightly above the same period of 2024, previously a record year.
“From May onwards, the picture has been steadily improving and the gap from the 2025 record has been narrowing significantly,” Letymbiotis said. He also said June recorded 489,965 arrivals, just 1.7% below June 2025, while tourism revenue reached €423.1 million, up 0.2% year on year.
Cyprus Hotel Association director-general Christos Angelides said the industry hoped to limit 2026 losses to around 10%. He said June brought a meaningful recovery, while July and August performed at satisfactory levels despite earlier cancellations, with September occupancy running at around 75% to 80%.
Cyprus Recorded EU’s Sharpest Overnight Stay Decline
Eurostat data shows the depth of the disruption, with Cyprus recording the EU’s largest decline in tourist accommodation overnight stays in the first half of 2026. Overnight stays fell 7.7% year on year, while non-residents accounted for 92.6% of all overnight stays, second only to Malta at 95.2%.
Outlook Remains Cautiously Positive
Eurobank Research estimates that 2026 arrivals could reach about 4.32 million if August-to-December figures are around 1% below 2025. That would be 4.7% below last year’s record of 4.53 million but 6.9% above 2024; under a more cautious scenario, the total would reach about 4.27 million.
Both scenarios point to normalization after an exceptional 2025 rather than a deeper structural decline. The near-term outlook remains linked to regional stability, travel guidance and visitor confidence.
Diversification Becomes More Important
The 2026 experience also highlights the importance of diversifying source markets. A late-August report by TOURISE and Oxford Economics identified Cyprus as an example of how alternative markets can help offset major disruptions.
Russia accounted for more than 27% of Cyprus’ tourist arrivals before 2022, but its share fell to 1% by 2025 following Russia’s invasion of Ukraine and subsequent sanctions. Cyprus expanded into European markets, with Poland’s share rising from 2% before the crisis to 9% in 2025, alongside stronger demand from Central Europe and the Nordic countries.
Eurobank Research said the uneven performance in 2026 reinforces the need to broaden access to continental European markets and strengthen shoulder-season demand.
