Cyprus Tourism: Ayia Napa and Protaras Set to Break Records in 2025

by News Editor

April 26, 2025

Ayia Napa and Protaras are gearing up for an exceptional tourist season in 2025, with efforts suggesting it could be a record-breaking year. The areas have already achieved a modest extension of their tourist season, thanks to a series of strategic collaborations.

Uniting Forces for Greater Impact

Previously viewed as competitors, Ayia Napa and Protaras have joined forces since last year, moving past their differences to leverage combined strengths. Their collaboration with the Famagusta Tourism Board and local stakeholders initiated a high-impact campaign titled “Live Unforgettable Moments”.

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Expanding Reach Through Strategic Campaigns

The campaign’s wide reach is evident as over 14 million advertisements have been disseminated across English, German, and French platforms. These efforts have successfully connected with more than 4.5 million unique users across key markets such as the UK, Germany, Austria, and the Nordics. The positive response, particularly from the British and emerging Polish markets, hints at significant growth potential.

Beyond Advertising: Real Engagement

The collaborative strategy extends beyond advertising. Meetings with key tour operators like Jet2holidays, TUI, and easyJet have been productive, with plans to extend the tourist season until mid-November. Active dialogues are also ongoing with local entertainment venues to maintain operations longer into the year.

For more insights on tourism and real estate trends, check out our article on 2025’s Real Estate Trends in Cyprus.

Sports Tourism: A Driving Force

Sports events have infused significant enthusiasm into the region, bolstering visitor numbers. Notable instances include the international ELITE NEON tournament and the 4th Run for Autism Half Marathon, drawing thousands of participants. These events emphasize the potential of sports tourism in enhancing the area’s brand recognition.

Sustainable and Intelligent Tourism Initiatives

Looking forward, Ayia Napa and Protaras aim to harness advanced technologies like AI to enhance tourist experiences. Initiatives include creating AI-driven guides and virtual tours, enhancing both tourist engagement and infrastructure sustainability.

Ultimately, the goal remains clear: extend the tourist season year-round, offering diverse tourism options from sports to cultural and wellness travel. This strategic push promises to bring lasting benefits to Cyprus’s dynamic tourism landscape.

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Municipalities Required To Balance 2026 Budgets Within Means

by THEFUTURE.TEAM

October 22, 2025

Twenty Cypriot municipalities are set to replicate the fiscal discipline of 2025 for their 2026 budgets, ensuring that expenditures remain within strict financial limits by employing a state grant totaling €117 million.

Enhanced Funding Under Local Government Reform

The state grant, which has increased by €45 million following the Local Government Reform effective from July 1, 2024, is distributed based on factors such as population, area, and residential density. This recalibration underscores a commitment to equitable distribution and data-driven fiscal planning.

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Detailed Distribution Among Municipalities

Nicosia leads the allocation with €22.55 million, followed by Limassol at €17.03 million. Other major municipalities include Larnaca at €10.09 million and Strovolos at €9.28 million, while Paphos and Lakatamia receive €6.65 million and €6.35 million respectively. Smaller municipalities, such as Amathounta, Paralimni-Deryneia, Latsia – Geri, and Kourio, benefit from more modest, yet strategic, funding packages.

Mandated Fiscal Prudence

The Finance Ministry’s circular requires municipalities to submit unified budgets, framed within a three-year outlook, by the end of the month. This measure reflects the ministry’s insistence on fiscal responsibility amid heightened global financial uncertainty and evolving geopolitical challenges.

Maintaining Budgetary Balance And Liquidity

Municipalities are instructed to ensure that projected revenues—including state grants and other sources—adequately cover all operating expenses. The circular mandates that cash flow must remain neutral or positive, thereby safeguarding the municipality’s capacity to meet immediate financial obligations, such as loan repayments.

Realistic Projections And Strategic Investments

Budget guidelines emphasize realism in revenue forecasts, which must consider prevailing economic conditions and local revenue collection capabilities. Only essential and financially mature development projects, particularly those eligible for European funding, should be prioritized to ensure optimal allocation of liquid resources.

Sustainable Personnel And Employment Policies

The directive also addresses wage expenses, requiring that personnel costs remain a proportionate part of overall expenditures. Additionally, the policy strictly limits the employment of pensioners, except in state-designated roles, as a measure to maintain public sector efficiency and fiscal sustainability.

Adherence To Submission Deadlines

Municipalities are urged to comply with strict submission deadlines to allow adequate review by the Finance and Interior Ministries. Such compliance will preclude the need for fiscal adjustments and ensure that budgetary plans are aligned with the government’s strategic financial priorities.

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