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Cyprus Sets Cap On Third-Country Students In Private Higher Education Institutions

In a significant policy shift, the Cypriot government has implemented a cap on the number of students from non-EU countries enrolled in private higher education institutions. This new regulation, ratified by the Cabinet, aims to strike a balance between attracting international talent and maintaining educational standards while ensuring adherence to national immigration policies. Effective from the academic year 2024-2025, the cap targets private institutions with high international-student ratios, reflecting Cyprus’ commitment to sustainable growth and quality education.

Rationale Behind the Cap

The decision to introduce this cap is multifaceted. Primarily, it aims to regulate the burgeoning number of international students to ensure that educational quality is not compromised. With a surge in third-country nationals seeking education in Cyprus, there has been growing concern about the capacity of private institutions to maintain high academic standards while accommodating an increasing number of students.

Furthermore, this policy addresses immigration control, ensuring that the influx of students aligns with the country’s broader immigration and demographic strategies. By managing the number of international students, the government aims to streamline the integration process and avoid potential socio-economic imbalances.

Implementation and Impact

The cap will be enforced starting from the 2024-2025 academic year, giving institutions time to adjust their admission processes and align with the new regulations. The Ministry of Education, Sports, and Youth, in collaboration with the Ministry of Interior, will oversee the implementation, ensuring compliance and providing support to institutions during the transition period.

Institutions with a high proportion of third-country students will need to reassess their recruitment strategies and may need to diversify their student base. This shift could lead to enhanced collaboration with EU countries and increased efforts to attract students from within the European Union.

Broader Implications for the Education Sector

This policy is expected to have several implications for the Cypriot education sector. For one, it may prompt private institutions to invest more in facilities, faculty, and resources to attract a diverse student body and maintain competitive standards. Additionally, the cap could encourage a more balanced distribution of international students across various institutions, promoting healthy competition and innovation in the education sector.

Moreover, the cap is part of Cyprus’s broader strategy to enhance the quality of higher education, making it a more attractive destination for high-calibre students globally. By ensuring that private institutions can offer top-notch education without being overwhelmed by numbers, Cyprus aims to solidify its reputation as a hub for quality higher education.

Amazon Deepens Prime Video Shopping With New X-Ray And Lens Features

Amazon is adding new shopping features to Prime Video, allowing viewers to discover products connected to thousands of titles through its existing X-Ray experience.

The company is also introducing “Shop the Scene,” powered by its Lens visual search technology, alongside updates designed to connect video content more directly with shopping.

From Viewing To Shopping

The new tools build on Shop the Show, launched last year through Amazon’s mobile shopping app. Previously, viewers had to search for “shop the show” to find products related to a program.

Now, X-Ray users can open a Shop tab directly from Fire TV to see products associated with the title. Purchases are completed through the Amazon Shopping app, which can recognize the content being watched and open a synchronized product feed.

The app can also identify what is playing and take viewers directly to a storefront, removing the need for a separate search.

Amazon Targets Shoppable Streaming

Amazon is joining a broader push to combine entertainment and commerce. YouTube offers creator merchandise and shoppable connected-TV ads, while Peacock has tested shoppable programming through Must ShopTV.

Roku has enabled shopping through its remote, while Disney has experimented with shoppable television across Disney+, Hulu and ESPN.

Shop The Scene Uses Visual Search

“Shop the Scene” uses Amazon Lens to identify products or similar items based on what appears on screen, including clothing and home decor.

Exact matches will not always be available because some costumes and other items are custom-made, high-end or unavailable through Amazon sellers. The feature can instead help viewers find similar products or recreate a particular style.

Shop the Scene is available on iOS and Android in the U.S. across more than 600 titles. Meanwhile, Shop the Show is expanding from 1,300 titles to more than 8,000, including Prime Originals, selected licensed content and live sports.

For Amazon, the changes bring shopping closer to the viewing experience, potentially creating another way to generate commerce from Prime Video’s audience.

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