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Cyprus Real Estate Market Steady In 2024, Supporting Economic Growth

The Cypriot real estate sector maintained its role as a key contributor to the economy in 2024, achieving figures close to those of 2023 despite significant challenges, according to the Real Estate Agents Registration Council.

A total of 19,155 property transfers, valued at €4.3 billion, were completed nationwide, alongside 15,797 filed sales documents. Year-on-year, sales documents increased by 1.5%, and transfers rose by 1.8%, though the total value of transfers fell by 2.3%.

The sector faced hurdles including reduced purchasing power, high lending rates, soaring construction material costs due to geopolitical instability, and persistently high property prices, the council noted.

Regional Performance

  • Limassol led in sales documents (5,032), though it ranked second in property transfers (5,054). The city recorded the highest transfer value at €1.5 billion, despite declines of 1.2% in sales documents, 5.8% in transfer volume, and 6.3% in transfer value compared to 2023.
  • Nicosia, defined by its long-term market stability, had the highest number of property transfers (5,395) but ranked third in value at €950 million. Sales grew by 13.6%, with transfer volumes and values increasing by 5.8% and 1.4%, respectively.
  • Paphos showed a mixed picture: sales dropped by 7.9%, but transfer volumes rose by 12% and values surged by 21.7%, reaching €983 million.
  • Larnaka saw 3,775 transfers worth €637 million, with sales increasing by 5.4%. However, transfer volumes dipped by 1.7%, and values fell by 13%.
  • Famagusta faced notable declines in sales documents (down 4.5%) and transfer values (down 19%), which totaled €214 million. However, transfer volumes rose by 3.8%, reaching 1,204.

Despite these regional fluctuations, the sector’s resilience underscores its importance to Cyprus’s economic stability amid challenging market conditions.

TikTok Elevates Songwriters With Enhanced Profile Features

Introducing Enhanced Visibility For Songwriters

TikTok is poised to transform the way songwriters promote their craft by integrating a suite of new features designed to highlight their musical works on the platform. Now in beta, the update includes a dedicated “Songwriter” label and a specialized profile tab that showcases their songs, allowing creators to build a more compelling narrative around their artistry.

Survey-Driven Innovation

The enhancements stem from extensive research, with TikTok surveying over 870 songwriters and conducting in-depth interviews to identify the key needs in profile building and monetization. Supplementary data from an independent study further confirmed that more than half of social media-savvy songwriters rely on TikTok for profile promotion. Such rigorous market research underpins TikTok’s commitment to driving tangible benefits for creative professionals.

Selective Rollout and Strategic Partnerships

At present, only a limited group of publishing partners and songwriters have access to the new features. Interested parties must join a waitlist to take part in this initiative, emphasizing TikTok’s strategy of fostering an exclusive ecosystem that prioritizes high-quality content and strategic industry alliances.

Competitive Momentum In The Music Streaming Arena

TikTok’s new tools arrive at a time when competitors are also enhancing their songwriter engagement. Spotify, for instance, has been offering dedicated features for songwriters over the years, while Tidal recently expanded its offerings by introducing royalty tracking capabilities. Despite discontinuing its TikTok Music streaming service last year, the platform continues to serve as a vital hub for music discovery and artist promotion.

Empowering Creative Storytelling

“We are passionately committed to supporting songwriters at TikTok, which is why we built these tools to celebrate and elevate their work on our platform,” stated TikTok’s Global Head of Music Publishing Licensing and Partnership. By enabling songwriters to seamlessly integrate their musical narrative with their personal content, TikTok is not only enhancing profile visibility but also building a more engaging, multi-dimensional user experience.

As TikTok continues to innovate, these developments are set to redefine how songwriters connect with their audiences and manage their creative endeavors, reaffirming the platform’s role as a pivotal force in the digital music landscape.

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