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Cyprus Outperforms EU Retail Growth With Record Annual Increase In December 2025

Overview

In a striking development for the European retail sector, Cyprus recorded an 8.2% year-on-year increase in retail trade volume in December 2025, registering the strongest annual growth among EU member states. This performance sets Cyprus apart from its peers, including Bulgaria and Luxembourg.

EU Retail Trade Performance

While Cyprus experienced robust gains, the broader euro area saw a modest 0.5% decline in retail trade volume in December 2025 compared to November. Similarly, the overall EU figures indicated a 0.5% drop month-on-month, despite previous increases in November. The calendar-adjusted retail sales index, however, managed to edge upwards by 1.3% in the euro area and by 1.7% across the EU on an annual basis.

Category Trends

Disaggregated data revealed mixed trends across retail categories. In the euro area, retail volumes for food, drinks, and tobacco experienced a slight monthly increase of 0.1%, while non-food product sales (excluding automotive fuel) dropped by 1.2%. Automotive fuel sales at specialized outlets remained stable. Conversely, within the EU, food, drinks, and tobacco sales recorded a minor downturn of 0.1%, and non-food products fell by 0.9% month-on-month, although automotive fuel sales enjoyed a modest rise of 0.1%.

Annual Performance by Sector

On an annual scale, the euro area saw a 1.2% increase in food, drinks, and tobacco sales, along with a 1.6% upsurge in non-food items. Automotive fuel sales in specialized stores in the euro area increased by 0.9% year-on-year. Across the EU, similar trends were observed with food, drinks, and tobacco sales advancing by 0.8%, non-food products witnessing a 2.0% rise, and automotive fuel sales climbing by 2.4%. Among individual member states, Cyprus led the annual growth rankings, followed by Bulgaria and Luxembourg, while Slovakia, Romania, and Estonia recorded declines.

Conclusion

The data underscore a stark contrast in retail performance at the close of 2025. Cyprus not only outshone its European counterparts with its stellar 8.2% annual growth but also highlighted underlying vulnerabilities in other EU markets. For industry leaders and investors, these trends serve as a critical indicator of evolving market dynamics across the continent.

Bank of Cyprus Upgrade Signals Fresh Optimism For Greek And Cypriot Banks

Regional Banks Enter A More Favorable Cycle

Bank of Cyprus and Eurobank are well positioned to benefit from a renewed re-rating of Greek and Cypriot bank stocks, according to Cyprus-based investment firm Roemer Capital, which upgraded Bank of Cyprus to a buy rating and reaffirmed its positive view on Eurobank.

The firm cited easing geopolitical tensions, resilient economic growth in Greece and Cyprus, lower funding costs and Greece’s expected transition to developed-market status as the main factors supporting the sector.

Roemer Capital also lowered its cost of equity assumptions, updated its forecasts following first-quarter 2026 results and extended its valuation horizon to the end of 2027, raising target prices across its banking coverage.

Bank Of Cyprus Gets The Largest Upgrade

Bank of Cyprus received the biggest revision, with Roemer Capital upgrading the stock from hold to buy and setting a target price of €11.10, implying potential total upside of 27%.

The firm highlighted the bank’s strong capital generation, profitability and projected 100% dividend payout, describing it as the strongest capital-return story among the banks under coverage. Roemer Capital maintained its buy rating on Eurobank, assigning a target price of €4.90 and forecasting potential upside of 28%. The report said the bank is well placed to benefit from loan growth, improving operating performance and merger-and-acquisition synergies.

National Bank of Greece and Piraeus Bank also retained buy ratings, with expected returns ranging from 25% to 36%. Optima Bank was upgraded to buy, while Alpha Bank remained at hold on valuation grounds.

Why Growth Still Sets The Region Apart

According to Roemer Capital, Greek and Cypriot banks continue to benefit from stronger economic fundamentals than many western European peers. The report pointed to faster economic growth, healthier balance sheets, low levels of non-performing exposures, capital ratios approaching 20% and strong customer deposit bases.

Analysts expect performing loans across the sector to grow at a compound annual rate of 6% to 8% through 2028, supported by private investment, digitalisation, green manufacturing, supply-chain expansion and a gradual recovery in household lending.

The report also said the conclusion of lending under the EU Recovery and Resilience Facility is unlikely to materially affect credit growth, as banks have already shifted back towards traditional commercial lending. Roemer Capital expects Euribor to remain between 2.2% and 2.5%, a level it believes should support both lending activity and net interest margins.

Geopolitics, Valuation And Market Structure Support The Case

The report said improving geopolitical conditions have strengthened the investment outlook, noting that Brent crude prices have largely returned to pre-war levels while Greek government bond yields have stabilised at around 3.5%. Although geopolitical risks remain, Roemer Capital believes the likelihood of a major inflationary shock or significant pressure on bank profitability has eased.

Another important catalyst identified by the firm is Greece’s expected promotion to developed-market status by FTSE Russell, STOXX and MSCI over the coming months.

According to the report, the reclassification should improve liquidity and attract a broader base of international investors. Roemer Capital also said Euronext’s acquisition of the Athens Exchange is expected to strengthen market infrastructure and increase international visibility, particularly for Bank of Cyprus and Optima Bank.

The firm noted that Bank of Cyprus has already benefited from its Athens listing, with average daily trading value increasing from less than €400,000 before its September 2024 move to nearly €6 million afterwards.

Economic Momentum Remains A Core Tailwind

Roemer Capital said both Greece and Cyprus have moved beyond post-crisis recovery and are now supported by private-sector-led growth. For Cyprus, the report highlighted recent tax reform and efforts to simplify the legal and regulatory framework, while also noting that limited foreign banking competition continues to support domestic lenders.

Overall, Roemer Capital expects Greek and Cypriot banks to remain well-positioned for profitable loan growth over the coming years.

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