Cyprus Launches Strategy To Promote Investment And Global Positioning

Overview

Cyprus presented a new strategic plan at the Government Council aimed at shaping how the country is positioned internationally. The initiative was announced by V. Papadopoulos, Director of the President’s Office, and focuses on aligning national positioning with current global economic and investment trends.

Collaborative Initiative With Invest Cyprus

The plan is being developed in cooperation with Invest Cyprus. Work on the initiative includes developing a consistent message about Cyprus as a business and investment location, with emphasis on its role within the European Union and its position in regional markets.

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Core Messaging: Stability With Vision

The campaign is built around the slogan “Stability With Vision: European Base With Global Reach.” This message reflects how Cyprus is presented in terms of stability, European alignment, and international connectivity.

Defining National Advantages

Supported by an international strategic communications firm, the plan is set to articulate a compelling narrative that highlights Cyprus’s unique competitive advantages. Focusing on the nation’s robust human capital, diversified economy, and forward-looking sectors, the initiative aims to present Cyprus as a premier destination for modern investments.

Looking Ahead

As the strategy is tailored to emphasize sector-specific priorities and policies, it stands as an essential framework for promoting Cyprus’s strengths on the global stage. The focus on human resources, economic resilience, and strategic investment positions the country to leverage new opportunities and reinforce its international stature.

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Only 1% Of Cyprus Farms Use Precision Farming Technologies

by THEFUTURE.TEAM

July 24, 2026

Cyprus remains one of the European Union’s least digitised agricultural economies, with just 1% of farms using precision farming technologies in 2023, according to Eurostat.

The findings come as the EU continues to encourage the adoption of digital tools aimed at improving agricultural productivity, efficiency and sustainability.

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Internet Access Expands, But Digital Uptake Lags

Internet access has improved across the bloc, although adoption remains uneven. Eurostat found that 43% of EU farms had internet access in 2023, with northern and central European countries leading the way.

Denmark, Germany, Slovakia, Latvia, the Czech Republic and Austria all reported internet access rates above 90%.

Greater connectivity, however, has not translated into widespread digital adoption. Farm management information systems, which help farmers manage day-to-day operations, were used by only about 11% of EU farms. France was a notable exception, with around 60% of farms using the technology.

Precision Farming Concentrated In Larger Operations

Robotics adoption also remained relatively limited, with only about 7% of EU farms using robotic technologies. Overall, around 18% of farms with utilised agricultural area employed at least one precision farming technology or practice in 2023.

These included robotics for plant protection, band spraying, variable-rate application, precision crop monitoring and soil analysis. Despite representing fewer than one in five farms, these holdings accounted for around 44% of the EU’s utilised agricultural area.

The figures suggest that precision farming remains concentrated among larger agricultural businesses, where investment in digital technologies is typically easier to support.

Cyprus Lags Behind EU Leaders

Luxembourg, Finland and Estonia recorded the highest shares of utilised agricultural area managed by farms using precision farming technologies, each exceeding 75%.

At the other end of the ranking, Cyprus recorded just 1%, while Greece and Romania reported between 10% and 15%. The results indicate that Cyprus remains at an early stage of digital adoption in agriculture, even as precision farming becomes more widespread across parts of the European Union.

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