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Cyprus And Israel Forge Strategic Tourism Partnership For Winter Growth

Cyprus and Israel have solidified their tourism partnership amid high-level discussions held in Israel during the International Tourism Fair IMTM. Deputy Minister of Tourism Kostas Koumis met with Tourism Minister Haim Katz to explore avenues for expanding visitor arrivals and deepening bilateral cooperation in the travel sector.

Expanding Tourism Horizons

During the visit, Koumis presented plans to further support winter arrivals and promote niche tourism segments. Meetings with industry partners highlighted the continued importance of the Israeli market, which remains one of the key contributors to Cyprus’ tourism performance.

Impressive Growth Metrics

The figures reflect this momentum. In 2025, arrivals from Israel exceeded 588,000 visitors, making Israel the second-largest tourism market for Cyprus after the United Kingdom. This represents a 38.4% increase compared to 2024 and more than 112% growth over the past three years.

Average visitor spending also rose to €682 per trip, up 2.9% year-on-year and 13.4% over three years, highlighting the tangible economic contribution of Israeli tourism to Cyprus.

Strengthening Strategic Ties

Koumis noted that the Israeli market remains a priority due to its rapid development and strong potential for diversification. Talks focused not only on short-term opportunities but also on long-term cooperation, particularly in winter tourism and special interest travel. The aim is to maintain steady growth and reduce seasonality in arrivals.

High-Profile Engagements

The visit also included meetings with prominent figures, among them the Patriarch of Jerusalem Theophilos, as well as several media appearances. These engagements underscored both the diplomatic and cultural dimension of the trip, reinforcing broader ties beyond tourism alone.

Cyprus Introduces €200 Million Support Measures To Cut Energy And Food Costs

Comprehensive Relief Measures For A Resilient Economy

The government of Cyprus introduced support measures exceeding €200 million to reduce household expenses and support key sectors. The package targets energy costs, food prices, tourism and agriculture. Measures come in response to rising costs and supply pressures. Implementation begins in April and May 2026.

Energy And Fiscal Reforms

The government will reduce VAT on electricity for households to 5% from May 1, 2026, to March 31, 2027. The measure is expected to lower energy bills. Special consumption tax on transport fuels will decrease by 8.33 cents per liter between April and June 2026. Policy targets fuel-related costs.

Broadening The Zero VAT Initiative

Authorities will expand the list of products with zero VAT. Meat, poultry and fish will be included from April 1 to September 30, 2026. Existing zero-VAT categories already include fruits and vegetables. The government also decided not to introduce a green tax on fuels, avoiding an additional cost of about 9 cents per liter.

Sector-Specific Supports

The package includes a 30% wage subsidy for hotel employees for April 2026. Measure supports tourism businesses during the early season. Support for airlines aims to maintain connectivity with key destinations. The agriculture sector will receive subsidies covering 15% of costs for fertilizers and supplies in April and May.

Economic Stability, National Security

President Nikos Christodoulidis said economic stability remains a priority for the government. He noted that growth, fiscal balance and inflation trends support current policy decisions. Statement links economic policy with broader national priorities. The government continues to monitor external risks.

Ensuring Consumer Protection

Furthermore, the government has mandated rigorous market oversight and intensified inspections to prevent exploitative pricing during this period of economic intervention. This proactive stance ensures that the benefits of the measures directly serve the citizens without unintended inflationary impacts.

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