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Cypriots Celebrate Tsiknopempti With Record-High Meat Consumption

Record Demand For Grilled Meats

In a striking display of culinary tradition, Cypriots celebrated Tsiknopempti with an explosive surge in meat consumption, particularly favoring pork souvlaki, ribs, and sausages. According to Costas Leivadoti, President of Meat Retailers, demand doubled compared to an ordinary day, especially for products ideal for grilling.

Consumer Preferences And Market Trends

Most shoppers gravitated toward familiar, easy-to-cook options such as sausages, ribs, steaks, and especially pork souvlaki, a pattern that has remained consistent in recent years. Purchasing activity began intensifying from Wednesday afternoon and continued into the early hours of Thursday, keeping butcher shops busy throughout the day. Indicative prices placed pork souvlaki at around €6 per kilogram, with volumes significantly higher than seasonal averages.

Business Booms Beyond The Home

Heightened demand was also evident across the hospitality sector. Restaurants, taverns, and grill houses reported strong reservations, takeaway orders, and bookings. Several venues reached capacity or sold out of key menu items by midday, underscoring Tsiknopempti’s importance as one of the most profitable days of the year for food service businesses in Cyprus. Fanos Leventis, General Manager of the Owners Association of Leisure Centers, compared the day’s turnover to an additional weekend peak.

Diverse Celebratory Choices

While many adhered to the customary meat feast, some citizens opted for alternative culinary celebrations. The Animal Party (Κόμμα για τα Ζώα), in a public statement, encouraged adopting a plant-based approach by choosing vegetables, legumes, and other non-animal products. This suggestion adds an intriguing dimension to the cultural and commercial landscape of Tsiknopempti.

Maintaining Tradition Amid Changing Tastes

Alongside grilled meats, customary side dishes and sweets continued to feature prominently on festive tables. Local bakeries and specialty confectioners reported steady demand for both savory and sweet treats that traditionally accompany Tsiknopempti gatherings. Together, these elements highlight how the celebration remains both a cultural cornerstone and a significant economic boost for retailers and hospitality businesses across Cyprus.

Meta’s Muse Is Outpacing ChatGPT In Early Mobile Adoption, New Data Suggests

Meta’s new AI app, Muse, may be emerging as one of the company’s strongest consumer launches to date. Fresh estimates from market intelligence firm Apptopia suggest the app has outperformed ChatGPT in early mobile traction, at least in the U.S. and Canada.

According to Apptopia, Muse recorded more downloads in its first 12 days on the market than ChatGPT did during the comparable period after its mobile debut. The comparison, limited to the U.S. and Canada, puts Muse’s iOS downloads at 1.8 million versus 1.3 million for ChatGPT over the same initial window.

A Strong Early Start Across Platforms

In total, Muse has reached 2.8 million global installs in its first 12 days, according to the firm. The app’s momentum also appears to be holding. After debuting at No. 2 on the U.S. App Store, Muse has since climbed to No. 1, surpassing ChatGPT, according to reporting from Business Insider. Appfigures had previously estimated that Muse crossed 1 million downloads shortly after launch.

That early rise matters because app-store performance in the first days after launch often signals whether a product can sustain consumer attention beyond initial curiosity. In Meta’s case, the data suggests Muse is not simply benefiting from novelty; it is gaining ground quickly enough to challenge the category leader.

Daily Users Show Similar Momentum

Apptopia’s estimates point to another favorable comparison for Meta: daily usage. In the U.S. alone, Muse is said to have 642,000 daily active users, well above the 231,000 ChatGPT had at the same stage of its mobile rollout.

To make the comparison fairer, Apptopia also narrowed the analysis to iOS only, since ChatGPT launched on iPhone before expanding more broadly. Even under that tighter lens, Muse still comes out ahead, with 359,000 daily active users on iOS compared with ChatGPT’s earlier figure.

Why Meta Has An Advantage

Third-party estimates are not the same as internal company data, and Apptopia cannot see Meta’s proprietary numbers. Still, even directional data suggests Muse may be on track to become a meaningful consumer product for Meta.

That possibility is strengthened by Meta’s distribution advantage. The company has already demonstrated how powerful its ecosystem can be with Threads, which surpassed 500 million users after heavy promotion across Instagram and Facebook. Muse is likely to receive a similar boost, especially because it can connect across Facebook, Instagram, and WhatsApp.

Apptopia does not track Meta’s internal promotion strategy, but its data indicates that more than 95% of Muse users are also Facebook users, while 63% are Instagram users. That overlap underscores how effectively Meta can move users across its products when it chooses to prioritize a launch.

The Strategic Test For Meta

For Meta, the early signal from Muse is less about one app’s download count than about whether the company can turn its scale into durable AI adoption. The first test is attention. The harder one is retention.

If Muse can convert early downloads into habitual use, Meta may have found a new front door into its AI ambitions. If not, the app risks becoming another example of how easily mobile hype can spike before settling back down.

Meta, which was asked for comment, has not yet released public figures on Muse’s early adoption.

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