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Cypriot Travelers Favor Additional Experiences, According to Mastercard Research

Extensive Study Across Europe

A recent in-depth study commissioned by Mastercard reveals that Cypriot travelers are keeping their calendars open for more experiences, even as 2025 draws to a close. Surveying more than 20,000 Europeans across 20 countries, the research underscores the growing trend of consumers postponing final plans until after the year’s end, with many eager to add yet another travel experience before 2026.

Cypriot Travelers: Embracing Additional Experiences

The study shows that nearly half of Cypriot respondents (47%) still have between 7 and 20-plus vacation days available for 2025, with the highest proportion (19%) having 7 to 10 days left unused. In fact, Cyprus leads the pack alongside Switzerland (56%) and Bulgaria (55%) in terms of available leave. This trend reflects a robust culture of experience-seeking, as 71.8% of Cypriots indicated they have one or more experiences they aim to accomplish before the new year.

Determination and Optimism Across Age Groups

The ambition to seize every available opportunity spans all age groups. Among respondents, 38.2% are set on achieving a single major experience, while 33.6% plan to complete several. Overall, 34.54% believe they are likely to achieve their goals, 26.60% are confident and enthusiastic about their plans, and 36.77% remain hopeful but uncertain. Notably, a significant majority in Cyprus include 71.7% of Generation Z, 74.5% of Millennials, 61.7% of Generation X, and 75% of Baby Boomers, indicating a unified commitment to living life fully across generations.

Travel: The Foremost Experience

The survey further highlights that travel continues to be the foremost experience on the minds of Europeans. Top selections among Cypriots include a dream destination trip (39.55%), trying a new outdoor activity (21.73%), and attending a long-awaited performance or concert (19.78%). Other experiences, such as witnessing a major sporting event (10.45%), dining at a top restaurant (2.65%), or visiting a Christmas market (1.25%), also make periodic appearances among the preferences.

Optimism in the Broader European Context

Comparatively, optimism is even more pronounced among Europeans overall, with over two-thirds (67%) expressing confidence that they will complete at least one target experience by the end of 2025. Countries like Serbia (82%), Sweden (72%), Spain (71%), and France (71%) are highlighted for their strong belief in this trend. Nevertheless, respondents pointed to challenges such as the need for additional savings (23%), the pursuit of the ‘perfect moment’ (13%), and limited free time due to work and commitments (12%) — factors that may hamper the achievement of these experiential goals.

EU Mercosur Agreement Sparks Political Battle Over Cyprus Agriculture

A political battleground emerged in the Parliamentary Agriculture Committee’s latest session, as fierce debates broke out over the controversial trade deal between the European Union and Latin American nations under the Mercosur framework. Lawmakers voiced deep concerns regarding food safety and the prospects for local agriculture, particularly following the high-profile absence of the Minister of Trade.

Minister Absence And Parliamentary Integrity

Committee Chair Giannakis Gabriel expressed strong disapproval over the Minister’s no-show, noting that the extraordinary session was scheduled at midday at the Minister’s own request. “His absence undermines the authority of the parliament,” Mr. Gabriel declared. Given that the Minister is not abroad, it was expected that he would be present to clarify why Cyprus supported an agreement widely criticized as disadvantaging the agricultural sector.

Trade Deal Under Scrutiny

In his address, A.C.E.L General Secretary Stefanos Stefanos described the pact as a “dangerous agreement” imposed under the pressure of multinational conglomerates. He especially critiqued the contrasting sanitary standards whereby, while the EU bans our farmers from using certain pesticides and antibiotics, the Mercosur deal appears to allow imports produced with these very substances. His remarks underscored the possibility of double standards in safety measures and the potential long-term impacts on Cypriot agriculture.

Economic And Safety Concerns

Legislators questioned the basis of government studies that justified backing the agreement, even as Cyprus’ agricultural sustainability is increasingly threatened by water scarcity and soaring production costs. Representatives from various political factions pointed to insufficient controls over import volumes and tariff structures. For example, Christos Orphanidis (DIKO) demanded precise data on imports from Latin America, citing honey as a case in point, and pressed for clear explanations regarding the tariff regime.

Legal And Health Implications

Questions about legal authority were raised by Elias Myriantounos (EDEK), who inquired whether parliament can reject or amend the agreement should economic studies forecast negative outcomes. Environmental advocates, like Haralambos Theopemptou of the Movement of Ecologists, emphasized the need to safeguard traditional products such as halloumi, highlighting concerns over how rigorous food safety controls will be maintained. Meanwhile, Linos Papagiannis (ELAM) cautioned against unfair competition, drawing parallels with challenges posed by lower-standard goods from occupied territories.

Protecting Local Interests

The overarching message from lawmakers was clear: the future of Cyprus’ farming community and the well-being of its citizens should not be sacrificed at the altar of commercial trade. Agricultural organizations have voiced alarm over the importation of goods potentially contaminated with banned substances, the risk of market distortion by low-quality products, and the lack of localized impact studies. They argue that the agreement is biased in favor of select corporate interests, ultimately undermining consumer safety and the livelihood of European farmers.

As this debate continues to unfold, the outcome of these deliberations will be pivotal in determining not only trade policy but also the long-term economic and food security landscape of Cyprus.

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