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Chinese AI Models Gain Ground In The U.S. As Companies Seek Lower AI Costs

Chinese-built AI models are gaining traction among U.S. businesses as improving performance and significantly lower costs prompt companies to rethink their reliance on leading American systems.

Models from developers including DeepSeek, Z.ai and Alibaba are increasingly being viewed as viable alternatives to offerings from OpenAI and Anthropic, particularly for tasks where cutting-edge performance is not essential.

Open-Source Models Gain Ground

According to OpenRouter, a platform that provides developers with access to multiple AI models, Chinese models have accounted for more than 30% of tokens used by U.S. companies each week since early February, with their share peaking at 46%.

That marks a sharp increase from an average of 11% over the previous year, reflecting growing demand for open-source and open-weight models as businesses become more focused on controlling AI costs.

The shift comes as Washington tightens oversight of advanced AI technologies. In June, OpenAI delayed the release of a new model at the request of the U.S. government, while export restrictions on Anthropic’s Mythos and Fable models were later lifted.

“Chinese AI models are particularly attractive to American companies now as AI costs skyrocket,” Kyle Chan, a fellow at the Brookings Institution’s John L. Thornton China Center, told CNBC. “Companies are becoming much more cost-conscious.”

Cost Is Driving Adoption

As enterprises scale AI deployments, many are shifting routine workloads to lower-cost models that deliver comparable performance. Unlike most proprietary systems from OpenAI, Anthropic and Google, open-source and open-weight models allow developers greater control over deployment, customization and operating costs. AI startup Lindy recently migrated all of its workloads from Anthropic’s Claude models to DeepSeek.

“We did it, and you could see that cost curve go down, like, crash to the ground,” CEO Flo Crivello told CNBC, adding that the move is expected to save the company millions of dollars.

Vercel also reported rapid adoption of Z.ai’s GLM 5.2 model after its June launch.

“Price is doing the work here,” said Harpreet Arora, the company’s head of agentic infrastructure. “When a task doesn’t need the best model, teams are beginning to route it to the cheapest one that’s good enough.”

According to OpenRouter, some Chinese open-source models can cost between 60% and 90% less than comparable offerings from OpenAI and Anthropic.

Narrowing The Performance Gap

Lower prices are only part of the story. Chinese AI models are also closing the performance gap with leading U.S. systems.

Chan estimates they now trail the most advanced American models by roughly six to nine months, while OpenRouter’s Justin Summerville said the latest open-source models perform well enough for all but the most demanding AI workloads.

GLM 5.2 came within one percentage point of Anthropic’s Opus 4.8 on a widely followed agentic benchmark while costing roughly one-fifth as much. Lindy also reported performance improvements after switching to DeepSeek V4.

“Chinese models like Z.ai and Alibaba’s Qwen are becoming attractive options because they offer a compelling balance of performance and cost,” said Cien Solon, founder and CEO of LaunchLemonade.

As AI adoption accelerates, companies are increasingly weighing whether the highest-performing proprietary models justify their premium pricing. For many everyday workloads, a growing number are concluding that lower-cost Chinese alternatives are good enough.

Mercedes-Benz Posts Higher Profit Despite China Slowdown

Mercedes-Benz reported stronger-than-expected second-quarter results, lifting its shares on Tuesday despite mounting pressure from Chinese automakers and a weaker outlook for sales and revenue.

The earnings provided a boost for Europe’s auto sector, where manufacturers continue to grapple with tariffs, softer demand and intensifying competition from Chinese rivals. Volkswagen, Mercedes-Benz and BMW have all accelerated restructuring efforts in response.

Cost Discipline Lifts Quarterly Profit

Mercedes-Benz shares rose as much as 5.9% following the results before trimming gains to trade 3.5% higher by 1118 GMT. The company reaffirmed its profit margin guidance for its core passenger car business after reporting an adjusted return on sales of 4.0% for the second quarter, above market expectations and within its 3% to 5% target range.

“In an environment where some automakers are ringing alarm bells on their competitive positioning, Mercedes delivered a clear and confident message,” Morningstar analyst Rella Suskin said.

Second-quarter operating profit increased 22% to €1.5 billion ($1.7 billion), despite a 3% decline in revenue. Lower administrative and research and development costs, together with strong performances from the financial services and vans divisions, supported earnings, while the results also included a €131 million gain related to the planned sale of leasing subsidiary Athlon.

China Remains The Key Pressure Point

Despite stronger profitability, Mercedes continues to face a challenging market environment. Sales in China fell 30% during the second quarter, prompting the company to abandon earlier expectations for stable car sales and group revenue. It now expects both to decline slightly from a year earlier.

BMW also lowered its outlook in June following a deeper-than-expected slowdown in China, highlighting the pressure facing Germany’s premium carmakers. At the same time, Mercedes said Chinese manufacturers are increasingly expanding into European markets, although Chief Executive Ola Kaellenius said their focus remains on higher-volume segments rather than the premium market.

“But that is not a reason to sit back and be relaxed,” he said.

Manufacturing Shift Continues

Mercedes is also reshaping its manufacturing footprint. The company said its German factories will undergo a more aggressive push toward leaner production, although it declined to provide further details while talks with labour representatives continue. Production is also being expanded in lower-cost Eastern European locations, including Hungary, where the company is increasing capacity at its Kecskemet plant, as well as in Poland.

Chief Financial Officer Harald Wilhelm said the full-year margin for the passenger car division is expected to come in at the lower end of the company’s guidance range, reflecting a higher share of electric vehicle sales in Europe, which remain more expensive to produce and continue to weigh on profitability.

“We must continue to work flat out to reduce costs so that we can remain competitive on the prices of our products,” Kaellenius said.

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