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California’s Bold Move: EPA Approves Phase-Out of Gas-Powered Cars by 2035

The U.S. Environmental Protection Agency (EPA) has granted California the authority to enforce a groundbreaking regulation banning the sale of most new gasoline- and diesel-powered cars and light trucks starting in 2035. This decision, rooted in California’s unique ability to set stricter emissions standards under the Clean Air Act, signals a pivotal shift toward zero-emission vehicles (ZEVs) in the nation’s most populous state.

California’s journey toward this ambitious goal began in 2022 when the state outlined its multi-year strategy to reduce fossil fuel vehicle sales. The plan includes a gradual phase-out, culminating in a complete ban by 2035. Automakers have had mixed reactions to the policy. While many have acknowledged California’s right to impose stricter standards and have pledged to scale down the production of fossil fuel vehicles, they have also sought more time to comply. Some automakers have lobbied for federal intervention, calling for relief from the aggressive timelines.

“We anticipate that President Trump’s administration will attempt to revoke this waiver in 2025,” said John Bozzella, CEO of the Alliance for Automotive Innovation. His statement reflects the ongoing political tug-of-war surrounding California’s authority to enforce its own emissions standards, a power that has been repeatedly challenged in recent years.

The Roadmap To 2035: Milestones Along The Way

California’s transition will not happen overnight. Starting in 2026, the state will require that 35% of new vehicle sales be zero-emission vehicles, which include electric and hydrogen-powered models. By 2030, that percentage will rise to 68%, ultimately reaching 100% by 2035. Notably, plug-in hybrid vehicles will still be permitted to account for up to 20% of total sales, provided they have a minimum electric range of 50 miles.

Zero-emission vehicles are already making inroads in the market. In the third quarter of this year, ZEVs accounted for 26.4% of all new vehicle sales in California—a clear sign that consumer adoption is accelerating.

Political Pushback: Will History Repeat Itself?

While the Biden administration’s EPA has given California the green light to move forward with its ZEV ambitions, history suggests that the road ahead may be bumpy. During President Trump’s previous administration, California’s waiver to enforce its own emissions standards was revoked in 2019. It took the Biden administration’s EPA three years to reinstate it, following a lawsuit filed by 23 states against the federal government. If the waiver is challenged again, experts believe it could take another protracted legal battle to resolve.

Revoking the waiver would not be a simple task. The previous effort to rescind it took 18 months, underscoring the complexity and legal scrutiny involved in reversing the policy. Still, industry insiders expect renewed efforts to overturn the waiver if the political landscape shifts in 2025.

Ripple Effects Beyond California

California’s influence extends beyond its borders. Sixteen other states and the District of Columbia have adopted elements of California’s emissions standards, with many of them pledging to phase out gas-powered cars as well. This network of aligned states amplifies the impact of California’s policy, creating a ripple effect that could reshape the U.S. auto market.

With the 2035 deadline fast approaching, the stage is set for a historic transition in the automotive industry. California’s zero-emission vehicle mandate not only aims to reduce greenhouse gas emissions but also positions the state as a leader in the global race for cleaner, greener transportation.

Cloudflare Sets New Default To Separate Search Crawlers From AI Bots

Cloudflare has drawn a sharper line between traditional search and artificial intelligence.

Beginning September 15, 2026, the company will change its default settings to block so-called mixed-use crawlers from pages that run ads, unless a site owner chooses otherwise. The policy applies to new Cloudflare customers, new sites created by existing customers, and all current free customers.

A Clearer Divide In Web Access

The shift could materially reshape how AI companies collect web data for model training and agentic products. Cloudflare’s central argument is straightforward: most publishers want their content to remain visible in search and accessible through certain AI services, but they do not want that same material repurposed without compensation.

In Cloudflare’s view, the problem is not crawling itself. It is the blending of three different functions: search, agentic use, and training into a single bot that makes it difficult for website owners to set meaningful boundaries.

The Google Question

Cloudflare pointedly referenced the “world’s largest search engine,” an unmistakable nod to Google, arguing that it has access to roughly twice as much information as rival AI companies because it makes it harder for customers to stay discoverable without also being used for AI.

Google has disputed that framing. The company offers Google Extended, a crawler setting that lets publishers opt out of having content used for training and AI products such as Gemini apps and Vertex AI, without affecting visibility in Google Search. At the same time, Googlebot still crawls for Search and for AI-powered features such as AI Overviews and AI Mode.

Publishers Want Reach, Not Exploitation

Matthew Prince, Cloudflare’s co-founder and chief executive, said the company is moving quickly because the internet is now dominated by machine traffic.

“Now that the majority of traffic on the Internet is non-human, we must go further and act faster so that a sustainable ecosystem can emerge,” Prince said, referring to the recent milestone in which bots surpassed human traffic online sooner than expected.

Prince added that Cloudflare’s tools and partnerships are designed to give publishers more visibility and commercial leverage, while also rewarding AI companies that are transparent about how they use content.

From Pay Per Crawl To Pay Per Use

Cloudflare has increasingly positioned itself as a gatekeeper for publishers looking to assert control in the AI era. The company already offers tools to block AI bots, along with a marketplace called Pay Per Crawl, which lets websites charge AI systems for scraping.

That framework is now expanding into Pay Per Use, which Cloudflare says will allow publishers to charge AI companies when content creates value, not merely when it is fetched. In practical terms, that shifts the economics from extraction to monetization.

Cloudflare says the move may also reduce waste. Its data suggests more than half of crawl traffic from AI bots is spent revisiting pages that have not changed, consuming bandwidth and compute without adding fresh value for either side.

Early Partners Signal The Commercial Model

To launch the new system, Cloudflare is working with Ceramic.ai and You.com. Under the opt-in model, publishers can be paid when their content appears in Ceramic’s AI search results or when You.com accesses premium material.

Cloudflare says other AI companies can adapt the model to fit their own products. The broader message is clear: the era of unrestricted crawling is giving way to one in which access, attribution, and compensation are increasingly negotiated rather than assumed.

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