Study Overview
A study by Solo Female Travelers shows increased spending by British female tourists visiting Cyprus. Average spending reached £793 per trip in 2024, up from £632 in 2023. The data indicate higher per-visit expenditure among this group.
Key Findings And Market Dynamics
Spending by female visitors to Cyprus increased by 25.41% year-on-year, based on data from the UK Office for National Statistics across 27 European destinations. Cyprus ranks fifth in growth and fourth in a composite index measuring spending share and gender gaps. Women account for 49.66% of tourism spending in Cyprus. Male visitors spend an average of £862 per trip, placing Cyprus sixth in Europe by absolute spending levels.
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Comparative European Trends
Among 23 countries with year-on-year data, 19 recorded increases in female spending per visit. Austria reported the highest growth, rising from £243 to £500, an increase of 105.56%. Belgium and the Czech Republic also recorded notable increases. Denmark reported the highest average female spending per visit at £952.
Implications For The Tourism Sector
Rising spending among female travelers is reflected across multiple European markets, including Germany, Ireland, and Poland. Greece records the highest female spending share at 51.36%. Tourism demand patterns show increased contribution from female travelers across regions.
Expert Analysis
Mar Pages, Co-Founder of Solo Female Travelers, said data show increased participation and spending by female travelers across Europe. She noted that changes in spending patterns are observed across multiple markets.
Conclusion
Cyprus records increased spending by female tourists, particularly from the United Kingdom. Data show continued growth in this segment across European destinations.
