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Apple’s EU Purge: Why 135,000 Apps Just Vanished

Apple has wiped more than 135,000 apps from its EU App Store in what marks the largest mass removal in the platform’s history. The reason? Developers failed to comply with new transparency rules under the Digital Services Act (DSA), a sweeping European regulation aimed at increasing consumer protections online.

Key Facts

  • February 17 was the deadline for App Store developers to declare their commercial status to continue operating in the EU.
  • Data from Appfigures, reported by TechCrunch, reveals that Apple removed over 135,000 apps in just two days due to non-compliance.
  • These apps aren’t permanently deleted—developers can restore them by updating their merchant information via App Store Connect.

What’s Driving The Crackdown?

The DSA, which took effect in August 2023, officially became applicable to all online platforms on February 17, 2024. Among its many requirements, it mandates platforms like the App Store to disclose the commercial status of developers, ensuring greater transparency and consumer protection.

Who Counts As A Merchant?

Any app generating revenue—whether through downloads, in-app purchases, or advertising—is classified as a merchant under EU law. Developers must now provide their contact details, including a phone number, email, and address linked to their Data Universal Numbering System (DUNS) record. Independent developers face similar requirements.

The Privacy Dilemma

For small developers, this regulation poses a challenge. Many are reluctant to share personal information publicly, citing privacy concerns. As a result, thousands of apps—many likely from independent creators—have been pulled from the store.

This unprecedented purge underscores the growing regulatory pressure on tech giants and the unintended consequences for smaller players in the ecosystem. While Apple is enforcing the rules, the broader question remains: will the EU’s push for transparency come at the cost of innovation?

Infostealer Campaigns Surge Amid Global Credential Breaches

Overview Of A Growing Cyber Threat

Recent investigations have revealed that cybercriminals are intensifying their efforts to steal sensitive information through sophisticated infostealer malware. Aggregating credentials from 30 distinct datasets, experts estimate that approximately 16 billion login credentials – from platforms including Apple, Google, and Facebook – have been exposed. This alarming finding underscores a shifting landscape in digital security.

Advanced Evasion And The New Face Of Cybercrime

Volodymyr Diachenko, co-founder of SecurityDiscovery, reports that these coordinated leaks are the product of infostealers, malware designed to bypass traditional, signature-based security measures. While these datasets may contain duplicates or outdated records, their sheer volume evidences how pervasive sensitive data has become on the internet. The phenomenon has earned infostealers the moniker of a modern “cyber plague.”

The Economics Of Cybercrime

Simon Green, president of Asia-Pacific and Japan at Palo Alto Networks, notes that modern infostealers employ advanced evasion techniques, making them uniquely challenging to detect. Furthermore, the rise of cybercrime-as-a-service models has democratized access to these malicious tools. Underground marketplaces facilitate the trade of stolen credentials and malware kits, effectively lowering the barriers for operators to launch expansive and coordinated attacks.

Corporate And Individual Defense Strategies

Given the increasing prevalence of malware, security experts advise both individuals and corporations to adopt proactive measures. From regular password updates and the implementation of multi-factor authentication for individuals, to the deployment of a “zero trust” architecture by enterprises, enhancing digital defenses is paramount. Recent international efforts, such as Europol’s collaboration with Microsoft to disrupt the ‘Lumma’ infostealer network, illustrate the critical need for coordinated global responses to these threats.

Conclusion

The surge in infostealer activity is a clear indicator of evolving cybersecurity challenges. As billions of credentials continue to circulate the web, both public and private sectors must intensify their cybersecurity measures to counter these sophisticated threats effectively.

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